Amazon’s new high-end e-reader, the Kindle Voyage, starts at $199 but has fancy page turns

Remember all that speculation that Amazon would one day start giving away Kindle e-readers for free? In fact, the company is going in the opposite direction: Amazon introduced on Wednesday a new, high-end e-reader, the Kindle Voyage, that starts at $199 for the version with ads and goes all the way up to $289 for an ad-free, 3G version. Not only is it expensive for an e-reader, it is twice as expensive as the most basic tablet that Amazon also launched Wednesday.

So what will you get for your money? The Kindle Voyage is thinner and lighter than previous devices. It has a totally flat glass screen, without the raised plastic bezel that is present on cheaper models, and the screen is high-resolution, with 300 pixels per inch. Like the Kindle Paperwhite, the Voyage is front-lit, but its light is better — it can go “39 percent brighter” and there is an “adaptive front light” option that adjusts based on the level of light in the surrounding area. If you’re reading in a dark room, the light gradually decreases in brightness as your eyes adjust to the dark.

The Voyage also has a new method of turning pages, which Amazon is calling PagePress. People really like turning virtual pages, apparently, and tapping the screen wasn’t satisfying enough. So the Voyage has added sensors on either side of the screen; you press on them to turn the page, and, if you’ve enabled this option, a haptic actuator vibrates slightly, to confirm the turn.

At first, when I tested this, I thought that something inside the device was broken. Then I came to find the slight vibrations satisfying. You can turn them off if you don’t like them.

The lines on either side of the screen are the PagePress sensors. Photo courtesy of Amazon.

The Voyage includes 4 GB of storage. In addition, both cheaper versions of Kindle — the Paperwhite, which remains $119 with ads, and the basic Kindle I discuss below — now have 4 GB of storage. (None of the devices have expandable storage.) Technically, storage space shouldn’t be a big concern for Kindle users because Amazon will store all of their ebooks for free in the cloud. But some people just like to carry around large libraries with them (and/or don’t trust their files to Amazon’s cloud), so the capacity increases are apparently in concession to them.

Amazon isn’t the first company to launch a “luxury” e-reader, by the way. Kobo did it last year with the $169.99 Aura HD. Kobo said at the time that its market research supported power readers’ desire for such a device. Amazon has even more customer data presumably supporting the same conclusion. CEO Jeff Bezos said in a statement that the Voyage is “built for readers from the ground up.”