The retail sector is facing challenges as tariffs on imports, particularly from Mexico, could increase prices for everyday items.
Forrester Research retail analyst Sucharita Kodali joins Wealth host Madison Mills to explain the broader impact of these tariffs on the retail industry.
"There's question that it's going to affect most of the retail industry through 2025, especially if there isn’t any clarity that companies have as to if these tariffs are going to happen for an indefinite period of time, or if simply they're political theater," Kodali says.
She explains that if the tariffs are related to more immediate concerns, like immigration, they could eventually be lifted. She also points out that consumer sentiment has been low for some time.
"As long as inflation is over that 2% mark, as long as interest rates are higher than what consumers expect, that consumer sentiment's probably not going to recover," Kodali adds.
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This post was written by Josh Lynch