The Mission Group plc, together with its subsidiaries, operates as a collective of creative and martech agencies company in the United Kingdom, the United States, Asia, and rest of Europe. It operates through Business & Corporate; Consumer & Lifestyle; Health & Wellness; Property; Sports & Entertainment; Technology & Mobility; and MISSION Advantage & Central segments. The company provides advertising and ad hoc marketing campaign services; designing and building of websites, portals, and applications; and software development services. It also offers media buying; design and planning of events and conferences, as well as supply of exhibition stands; learning and training courses; public relation services; and engages in the sale of cinema tickets. In addition, the company is involved in marketing communications for automotive sector; digital, sports and entertainment, and data marketing services; pricing and market services for healthcare sector; marketing communications for medical sector; marketing communications services for property sector; and sales promotion. The company was formerly known as The Mission Marketing Group plc and changed its name to The Mission Group plc in September 2019. The Mission Group plc was incorporated in 2006 and is based in Barnstaple, the United Kingdom.