South Africa's Shoprite expands grocery online delivery to lower-income customers
JOHANNESBURG (Reuters) -Shoprite Holdings will expand its on-demand grocery delivery service to its namesake discount stores, stepping up a turf war for South Africa's low-income shoppers, it said on Tuesday after reporting a 9.9% rise in half-year earnings. Facing fierce competition from rivals Pick n Pay and Woolworths, the country's biggest supermarket group is expanding its market leading Sixty60 online delivery to Shoprite customers after entering the quick commerce market in 2019 via its upmarket Checkers chains. Following a successful pilot in Gauteng and the Western Cape provinces, Sixty60 is set to launch in 19 Shoprite stores across eight provinces, the company said.