GameSquare Holdings, Inc. operates as a vertically integrated, digital media, entertainment, and technology company. Its platform to connect with gaming and youth culture audiences. The company's end-to-end platform includes Code Red Esports Ltd., an esports talent agency; Gaming Community Network, a digital media company focusing on the gaming and esports audience; Zoned, a gaming and lifestyle marketing agency; FaZe, a lifestyle and media platform rooted in gaming and youth culture; Fourth Frame Studios, a creative production studio; and Mission Supply, a merchandise and consumer products business; Frankly Media, programmatic advertising, Stream Hatchet, live streaming analytics, and Sideqik a social influencer marketing platform. The company also engages in providing marketing and creative services, offering leading data and analytics solutions. The company was formerly known as Engine Gaming & Media, Inc. GameSquare Holdings, Inc. is headquartered in Frisco, Texas.