Barco, the Leader in Laser-Powered Cinema Solutions, Launches New Marketing Campaign in Movie Theatres Across the U.S. and Canada, Highlighting the Benefits of Laser Projection to Enhance the Moviegoing Experience
Barco, the leader in laser cinema solutions, today revealed the launch of its new "Laser by Barco" marketing campaign to help educate audiences about the unique benefits of experiencing movies in laser projection. With "Laser by Barco," moviegoers are treated to more – more brightness, more color, and more contrast – bringing movies to life on the big screen like never before.