BOE shines at CES 2025 with cutting-edge technologies, leveraging the "HERO" Initiative to unlock a smarter future across diverse scenarios
Held in Las Vegas, the United States from January 7 to 10, the Consumer Electronics Show 2025 (CES 2025) stands as a barometer of the global consumer electronics market. Chinese display giant BOE, along with its automotive display arm BOE Varitronix Limited, showcases more than 60 innovative technologies and products as well as IoT solutions at the trade show. For the first time in overseas markets, the company released its "HERO" (Healthiness, Entertainment, Relaxation, and Office) initiative f