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ZCAR: Vastly Improved Customer Experience and Operating Efficiencies of India’s Largest Car Sharing App Helps the Company Toward Solid Growth

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By Lisa Thompson

NASDAQ:ZCAR

Peer-to-peer (P2P) car sharing is a new and growing industry that competes with traditional car rental companies. Rather than renting access to a company-owned fleet (B2C), car sharing allows owners of cars to rent their own vehicles directly to consumers through a platform (P2P) and charges a fee for the services. The industry looks to emulate other successful shared economy businesses such as Airbnb, etc., which are platforms for property owners to rent real estate directly to consumers. Car sharing is taking shape to become a big industry segment globally. The total addressable global car-sharing market is expected to reach $14 billion in 2025 according to Statistica. The US is expected to generate about $3 billion in 2025, which is dominated by Turo, but that leaves a huge headroom for other markets, especially in emerging economies such as India.

Zoomcar (NASDAQ:ZCAR) is the largest and the most well-known car-sharing app in India that currently commands an impressive market share. Since India has a low car ownership ratio compared to its population and purchasing power, aided by a vastly improved and connected road infrastructure, Zoomcar’s business model is well-suited and makes a very compelling case in India and all emerging economies. According to Statistica, the car-sharing market in India is expected to reach $85.7 million this year and to grow at a steady CAGR of 7.7% from 2025 to 2029.

Zoomcar was founded in 2013 and is headquartered in Bangalore. It started as a traditional car rental company which was asset-heavy but used a mobile app. Thereafter it successfully pivoted to being the pioneer of the self-driving car-sharing platform in India. This eliminated the cost of owning a fleet of cars. Zoomcar today has the largest market share in India with the greatest geographic reach spanning over 99 cities. Renters (Guests) can rent cars by the hour, day, week, or month. It has over 25,000 cars on its platform and the management is laser-focused on growing the supply side (Host) continuously. The company generated over 103,000 bookings in its latest reported quarter. Renters can either have cars delivered to their location or they can pick them up at one of Zoomcar’s fulfillment centers. The company offers car owners services at these centers for a fee. At Zoomcar’s fulfillment locations the process is made seamless. One can hand over keys and cars plus all car’s immediate maintenance needs such as cleaning, fueling, and other services are undertaken which greatly improves the Host and Guest renting experience. The convenience of the fulfillment centers is proving to be very popular with car owners and guests thus the company is adding more locations in the geographic areas as per demand to increase the supply of cars and improve the car quality ratings. The company believes that adding more high-quality and highly rated cars in more strategic locations will surely accelerate growth and therefore it has shifted its efforts in that direction. Another major initiative has been to seek out companies with corporate fleets and encourage them to rent them out during idle times.