LONG ISLAND, NEW YORK--(Marketwired - Oct 1, 2013) - Labiaplasty, also known as genitalia rejuvenation, is becoming more and more popular in women of all ages, according to plastic surgeons at Long Island Plastic Surgical Group in New York. In fact, Noël B. Natoli, MD, a plastic surgeon at the practice, says there has been a notable increase in the number of patients who are interested in the procedure.

Known as a leader in the reconstructive plastic surgery field, Dr Natoli routinely performs this procedure. She says she doesn't have to look too far for evidence of the procedure's surge in popularity. "It is an increasingly popular procedure and it is not unusual for me to see three consultations for labiaplasty in a week which is a far cry from what it has been in the past. I am glad that women are beginning to find comfort in the confidential nature of a procedure that truly is so beneficial."

Although it may be assumed that this type of procedure would take place in a gynecologist's office, the New York plastic surgeon says she offers a number of specialized techniques for labiaplasty, which allows her to custom-tailor the treatment to the needs of each individual patient. Dr. Natoli also notes that advances in labiaplasty techniques have made it possible to achieve successful outcomes with less visible scarring. She says the procedure can be performed under general or local anesthetic depending on patient preference, and typically takes about one hour to complete, with patients experiencing only minimal discomfort and a short recovery period.

Dr. Natoli says, whether you are a young woman who is feeling self-conscious or you are a mother in your forties, conditions that can be improved with labiaplasty affect women across a range of age groups. "As both a plastic surgeon and a female, I am pleased to see that more patients are seeking information on the procedure."

About Long Island Plastic Surgical Group

Long Island Plastic Surgical Group has been a pioneering force in the fields of plastic and reconstructive surgery for more than 65 years. LIPSG is the largest, longest-running private academic plastic surgical practice in the US. Plastic surgeons at LIPSG have more than 250 years of combined experience, and many are known as leaders and innovators in their fields. LIPSG also directs a world-renowned Plastic Surgery Residency Program dedicated to training the plastic surgeons of tomorrow. The program was founded at LIPSG in 1954, and is the only one of its kind in the nation. LIPSG is home to 10 specialty centers: Breast and Body Cosmetic Surgery; Facial Reanimation and Peripheral Nerve Repair; Skin Care and Age Management; Non-Invasive and Surgical Facial Rejuvenation; Microsurgery and Hand Reconstruction; Burns and Complex Wound Management; Pediatric Plastic and Craniofacial Surgery; Post-Weight Loss Cosmetic and Reconstructive Surgery; Breast Reconstruction Surgery; and Migraine Treatment.