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BEIJING, Jan. 16, 2025 /PRNewswire/ -- Yiren Digital Ltd. (NYSE: YRD) ("Yiren Digital" or the "Company"), an AI-powered platform providing a comprehensive suite of financial and lifestyle services in China, has earned its place in the China's Artificial Intelligence Industry Alliance (AIIA). The membership reflects the Company's commitment to driving cross-disciplinary innovation and fostering cooperation among key stakeholders, including leading companies, universities, research institutions, and organizations in the AI sector.
The AIIA has been officially launched under the guidance and support of key government bodies, including the National Development and Reform Commission (NDRC), the Ministry of Science and Technology (MOST), the Ministry of Industry and Information Technology (MIIT), and the Cyberspace Administration of China (CAC). Spearheaded by the China Academy of Information and Communications Technology (CAICT) alongside various partner organizations, the alliance aims to establish a collaborative platform for industry, academia, research, and application. Its primary goals include advancing the development of China's artificial intelligence industry, fostering ecosystem growth, and driving the digital transformation of traditional industries through deeper AI integration across various sectors of society.
Since its listing on the NYSE in 2015, Yiren Digital has grown from a fintech pioneer into an expansive leader in intelligent technology. By integrating advanced AI into its operations, the company has significantly enhanced key areas, including customer acquisition, marketing, customer service, and risk management. Through the development of proprietary AI platforms and systems, Yiren Digital has continually boosted operational efficiency, improved user experience, and strengthened its overall business ecosystem.
With a business strategy of 'AI + diverse applications' and its continued efforts under the 'AI Lab' initiative, the company has developed a range of proprietary intelligent platforms, including DiTing Intelligent Decision-making Platform, QingNiao Intelligent Customer Service System, FengChao Intelligent Voice Interaction Platform, LingShu Intelligent Marketing Platform, and BaiZe Data Platform. These platforms and integrated technologies drive innovation in decision-making, marketing, customer service, and data management. To strengthen risk control, Yiren Digital has developed a comprehensive system that includes tools for emotion recognition, content review, and fraud prevention, ensuring regulatory compliance and protecting its users. The company has also implemented robust data security measures, including stringent data cleansing and declassification processes, to safeguard user privacy and maintain the integrity of its data-driven solutions.