Why Texas, not liberal California, is the perfect role model for Brexit Britain

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Why Texas, not liberal California, is the perfect role model for Brexit Britain - Thomas Broom for The Telegraph
Why Texas, not liberal California, is the perfect role model for Brexit Britain - Thomas Broom for The Telegraph

The words on the board hanging from a pole simply read: “Welcome, Snailbrook, Tx, est, 2021.” There’s just one issue: you’ll struggle to find Snailbrook on any map of Texas. In theory, no such place exists.

The makeshift sign is one of very few clues that Elon Musk is building a new town from scratch at breakneck speed and under a veil of secrecy on farmland just outside the city of Austin.

Over the past three years, entities tied to the billionaire entrepreneur’s various companies have bought at least 3,500 acres in the area – roughly 10 times the size of Hyde Park in London or four times Central Park in New York – according to an investigation by the Wall Street Journal.

Musk appears to be creating a conurbation on the outskirts of the Texan capital, close to where he is also building facilities for companies including SpaceX and Boring Co, his underground mass transit system business.

The name “Snailbrook” is likely a reference to Boring’s mascot, which was adopted after Musk challenged employees to develop tunnelling machines that move “faster than a snail”.

The new town is reminiscent of Bournville, the model village in Birmingham built by George Cadbury in 1893 to house workers at his nearby chocolate factory. Drone footage shot by local residents and posted on YouTube suggests Musk’s version includes modular homes, a pool, an outdoor sports area and a gym. The idea is that employees will be able to live in the new homes at below market rates.

The entrepreneur, who is thought to have been living in a friend’s mansion in Austin for the last two years, also appears to be planning his own residential compound and is reported to have looked into incorporating the new town in Bastrop County along the Colorado river.

This would allow him to set his own regulations and expedite planning, according to the WSJ. It certainly gives the concept of “working from home” a new twist.

Elon Musk's Snailbrook town in Texas - Brandon Bell/Getty Images
Elon Musk's Snailbrook town in Texas - Brandon Bell/Getty Images

It is the most compelling indication to date that Texas has become the centre of Musk’s fast-expanding universe. Following a dispute with Californian officials about Covid restrictions, he moved the headquarters of Tesla, his electric car company, to Austin in December 2021.

At the time, he described California as the land of “overregulation, overlitigation and overtaxation”. Musk is also building a 10 million square foot Tesla manufacturing facility – known as Giga Texas – nearby.

Later this month, SpaceX’s huge new Starship vehicle, which Musk has developed to transport astronauts and cargo to the moon, Mars and who knows where else, will launch for its first ever orbital test flight. It will take off from Boca Chica in South Texas on the Gulf of Mexico where SpaceX has built Starbase, its first privately owned launch facility.