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Shares of hydrogen fuel-cell maker Plug Power (NASDAQ:PLUG) are probably most infamous for losing a jaw-dropping 99.9% of their value from 2000 to 2019. But, PLUG stock is making headlines recently for much better news.
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Year-to-date, Plug Power stock is up 130%, including a 35%-plus rally in the past month alone. In other words, a stock best known for its secular losing streak has found a winning stride in 2019. The big question now: will this winning stride continue?
I think it could. The hydrogen fuel-cell market continues to be sluggish in terms of consumer market adoption. But, on the commercial side, meaningful progress is being made, and this meaningful progress is powering robust revenue growth and margin expansion at Plug Power.
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If these trends persist for the foreseeable future, and there’s a reasonably high chance that they will, then PLUG stock should continue to march higher.
The investment implication? If you have the appetite for a high-risk, high-reward stock and believe in the future of hydrogen technology, PLUG should be on your radar.
Commercial Market Momentum Looks Good
When it comes to Plug Power stock, it’s all about the hydrogen fuel cell market. That market has its positives and negatives. Up until now, the negatives have largely outweighed the positives.
Now, the positives are starting to outweigh the negatives, and the market looks positioned for healthy growth over the next several years.
Long story short, alternative fuel has been a big movement over the past several years as carbon emission problems with traditional fuel sources have been highlighted as a big threat to the global ecosystem. In response, the market has birthed two alternatives – electric cars, and hydrogen cars. The former gets all the hype, mostly because the latter is less efficient, less safe, and lacks sufficient infrastructure to make it a viable alternative.
But, hydrogen fuel cell technology is starting to turn a corner. Somewhat. On the consumer side, adoption remains sluggish thanks to those three aforementioned headwinds. But, in the commercial market, big enterprises are increasingly starting to see hydrogen as a superior alternative to traditional fuel and electricity, because hydrogen fuel cells last longer and have shorter refueling times.
The numbers speak for themselves here. In 2016, Plug Power revenues dropped 20% year-over-year. In 2017, they rose 20%. Revenues rose 75% in 2018, and are up 20% year-to-date in 2019. The implication? Although hydrogen fuel cells have been slow to catch on, they are finally catching on, and in a big way.