Why there was never a good place to put your purse in a car, but there is now

When a woman gets in the driver’s seat of a car she often faces a challenge. Where to put her bag? There’s just not a good place. There’s the passenger seat, if its empty, or the foot well in front of it or even on the back seat, if you don’t mind reaching all the way back there.

While there are holders for cups, keys and even cell phones, there’s rarely a good place to put a purse or handbag. It’s not only women who carry bags, of course, and not just purses, either. But purses contain things that need to be kept close at hand like a wallet, house keys and even the key for the vehicle itself. You don’t want to just toss it anyplace inside the car.

Putting a purse on the back seat can lead to awkward -- and potentially dangerous -- reaches. - Martinan/iStockphoto/Getty Images
Putting a purse on the back seat can lead to awkward -- and potentially dangerous -- reaches. - Martinan/iStockphoto/Getty Images

Automotive purse placement wasn’t always such a problem. It’s become an issue in recent decades as automakers have tried to balance competing needs for space, convenience and style.

A car for women that came with a purse

At times, automakers have made special, and sometimes clumsy, efforts to cater to female drivers. In the mid-1950s, for instance, Chrysler introduced a new model especially for women. The Dodge La Femme, as it was called, had seats with an embroidered rosebud pattern and “La Femme” badging in brushed gold, rather than plain chrome. It came with color-coordinated rain gear that fit into a special pouch behind the front seat. The car also came with a purse in rose-colored leather matching the car’s interior. There was another satchel on the back of the front seat to hold that pink purse. Nice, but not a very convenient location, since the driver would have to reach awkwardly around or even put the bag in before getting in the driver’s seat.

A 1955 Dodge La Femme advertisement showing personal accessories. - Courtesy Stellantis
A 1955 Dodge La Femme advertisement showing personal accessories. - Courtesy Stellantis

But the Dodge La Femme, like most American cars of the 1950s, had a front bench seat. Bench seats have a single long seat cushion stretching across the car. They allow three people to sit side-by-side up front.

With a bench seat, purse placement wasn’t a problem. If there was no one sitting in the center, which would have been most of the time, the purse could just go on the seat.

Bucket seats ruined everything

Alas, bench seats faded away. The alternative, bucket seats, were mostly in sports cars at first. Today we just call them “seats” because they’re in pretty much everything. They gave cars a sportier feel and made it easier to shift gears using a shifter on the floor rather than on the steering column.

Simple interiors with bench seats made it fairly easy to keep a purse close at hand. But where to put a drink or a smartphone? - GraphicaArtis/Archive Photos/Getty Images
Simple interiors with bench seats made it fairly easy to keep a purse close at hand. But where to put a drink or a smartphone? - GraphicaArtis/Archive Photos/Getty Images

The space between the seats usually has an awkward hump, though. A tunnel runs along the center of most vehicles to make room for the transmission, exhaust pipe and other things. To make that space more useful, automakers invented the center console. It usually includes a storage bin of some kind, often with a lid, cupholders and sometimes a phone holder. In modern cars, there are usually a couple of USB ports, too. There are a lot of competing needs to hold all the things drivers carry into the car.