Why China-Exposed Stocks Alibaba, Estee Lauder, and Nike Rallied Today

In This Article:

Shares of Chinese stocks such as Alibaba (NYSE: BABA) and China-exposed stocks Estee Lauder (NYSE: EL) and Nike (NYSE: NKE) rallied on Monday, up 6.2%, 5.2%, and 2.9%, respectively, as of 2:20 p.m. ET.

Alibaba has been clawing its way back from a multiyear downturn, and both Estee Lauder and Nike had especially bad weeks last week.

Yet in a counterintuitive move, China-exposed stocks rallied today after President Donald Trump announced 25% tariffs on imported steel and aluminum over the weekend. Here's why.

Trump's tariffs spark stimulus hopes

Over the weekend, Trump announced 25% tariffs on all steel and aluminum imports to the United States, and vowed reciprocal tariffs on countries that tax U.S. imports, which could affect additional Chinese products.

While the U.S. barely imports any steel from China, China is a big exporter globally, and many countries to which China exports steel and aluminum products in turn export their own more expensive steel and aluminum products to the U.S., increasing supply here. In addition, China exports semi-processed steel to countries like Vietnam for processing, which then export the finished product as "Vietnamese" steel, for example, to the U.S.

So if the new tariffs increase prices on steel imported to the U.S., those indirect channels for Chinese steel may be cut off, incrementally harming China's steel exports.

Why would Chinese-exposed stocks go up on that news? Likely, investors believe the new trade restrictions may spur China's leaders to increase domestic stimulus to consumers, making up lost industrial revenue with domestic consumption. Of note, there are key political meetings coming up in March, in which additional stimulus measures could be announced.

Increased consumer spending in China would obviously benefit e-commerce leader Alibaba, as well as Nike and Estee Lauder. Nike derived over 15% of its revenue from China in fiscal 2024, and Estee Lauder's stock has recently been decimated by a downturn in Chinese makeup sales. At its peak in 2021, China accounted for 34% of Estee Lauder's revenue, before the business segment descended into a severe multiyear decline.

Estee Lauder and Nike are also coming off especially bad weeks, with Nike receiving an analyst downgrade on Friday, and Estee Lauder plunging following its fiscal second-quarter earnings report. So, it's perhaps not a surprise to see each bouncing back off recent lows today.

The word tariffs over a hundred dollar bill.
Image source: Getty Images.

Alibaba may also be benefiting from increased optimism for Chinese tech stocks following the unveiling of DeepSeek's R1 artificial intelligence (AI) model last month, which sent shockwaves through the global artificial intelligence industry. DeepSeek seemed to reinvigorate sentiment around the competitive prowess of Chinese technology firms.