Why You Should Care About Bang & Olufsen a/s’s (CPH:BO) Low Return On Capital

In This Article:

Today we'll evaluate Bang & Olufsen a/s (CPH:BO) to determine whether it could have potential as an investment idea. To be precise, we'll consider its Return On Capital Employed (ROCE), as that will inform our view of the quality of the business.

Firstly, we'll go over how we calculate ROCE. Second, we'll look at its ROCE compared to similar companies. Last but not least, we'll look at what impact its current liabilities have on its ROCE.

Return On Capital Employed (ROCE): What is it?

ROCE measures the amount of pre-tax profits a company can generate from the capital employed in its business. Generally speaking a higher ROCE is better. Ultimately, it is a useful but imperfect metric. Author Edwin Whiting says to be careful when comparing the ROCE of different businesses, since 'No two businesses are exactly alike.'

So, How Do We Calculate ROCE?

Analysts use this formula to calculate return on capital employed:

Return on Capital Employed = Earnings Before Interest and Tax (EBIT) ÷ (Total Assets - Current Liabilities)

Or for Bang & Olufsen:

0.044 = ø69m ÷ (ø2.5b - ø886m) (Based on the trailing twelve months to May 2019.)

Therefore, Bang & Olufsen has an ROCE of 4.4%.

View our latest analysis for Bang & Olufsen

Is Bang & Olufsen's ROCE Good?

When making comparisons between similar businesses, investors may find ROCE useful. Using our data, Bang & Olufsen's ROCE appears to be significantly below the 13% average in the Consumer Durables industry. This could be seen as a negative, as it suggests some competitors may be employing their capital more efficiently. Setting aside the industry comparison for now, Bang & Olufsen's ROCE is mediocre in absolute terms, considering the risk of investing in stocks versus the safety of a bank account. It is possible that there are more rewarding investments out there.

Bang & Olufsen reported an ROCE of 4.4% -- better than 3 years ago, when the company didn't make a profit. That suggests the business has returned to profitability. You can see in the image below how Bang & Olufsen's ROCE compares to its industry. Click to see more on past growth.

CPSE:BO Past Revenue and Net Income, August 18th 2019
CPSE:BO Past Revenue and Net Income, August 18th 2019

It is important to remember that ROCE shows past performance, and is not necessarily predictive. ROCE can be misleading for companies in cyclical industries, with returns looking impressive during the boom times, but very weak during the busts. ROCE is, after all, simply a snap shot of a single year. What happens in the future is pretty important for investors, so we have prepared a free report on analyst forecasts for Bang & Olufsen.