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Weibo Announces Second Quarter 2024 Unaudited Financial Results

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BEIJING, Aug. 22, 2024 /PRNewswire/ -- Weibo Corporation ("Weibo" or the "Company") (Nasdaq: WB and HKEX: 9898), a leading social media in China, today announced its unaudited financial results for the second quarter ended June 30, 2024.

"Our user engagement and operating efficiency have further improved this quarter," said Gaofei Wang, CEO of Weibo. "On the user front, we emphasized on the acquisition and engagement of high quality users and saw improved user engagement this quarter. On the content front, we further optimized our content ecosystem through reinforcement of our core strength and solid execution of our vertical content strategy. On the monetization front, we are encouraged to see Weibo's strength in hot trends and vertical content ecosystem has become the key driver of topline recovery. Underpinned by our stabilized overall business and consistent disciplined spending, our operating efficiency has improved this quarter."

Second Quarter 2024 Highlights

  • Net revenues were US$437.9 million, a decrease of 1% year-over-year or an increase of 1% year-over-year on a constant currency basis [1].

  • Advertising and marketing revenues were US$375.3 million, a decrease of 3% year-over-year or a decrease of 1% year-over-year on a constant currency basis [1].

  • Value-added services ("VAS") revenues were US$62.6 million, an increase of 15% year-over-year or an increase of 18% year-over-year on a constant currency basis [1].

  • Income from operations was US$135.4 million, representing an operating margin of 31%.

  • Net income attributable to Weibo's shareholders was US$111.9 million and diluted net income per share was US$0.43.

  • Non-GAAP income from operations was US$157.6 million, representing a non-GAAP operating margin of 36%.

  • Non-GAAP net income attributable to Weibo's shareholders was US$126.3 million and non-GAAP diluted net income per share was US$0.48.

  • Monthly active users ("MAUs") were 583 million in June 2024.

  • Average daily active users ("DAUs") were 256 million in June 2024.

[1] We define constant currency (non-GAAP) by assuming that the average exchange rate in the second quarter of 2024 had been the same as it was in the second quarter of 2023, or RMB7.03=US$1.00.

Second Quarter 2024 Financial Results

For the second quarter of 2024, Weibo's total net revenues were US$437.9 million, a decrease of 1% compared to US$440.2 million for the same period last year.

Advertising and marketing revenues for the second quarter of 2024 were US$375.3 million, a decrease of 3% compared to US$385.7 million for the same period last year. Advertising and marketing revenues excluding advertising revenues from Alibaba were US$342.9 million, a decrease of 4% compared to US$358.9 million for the same period last year.