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Warren Buffett Is Still Holding His Apple Stock: Should You?

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Warren Buffett has stopped trimming his Apple (NASDAQ: AAPL) position. The billionaire from Omaha kept his largest position for Berkshire Hathaway unchanged in the fourth quarter after dumping most of his ownership in the first three quarters of 2024. Apple remains Berkshire Hathaway's largest equity investment, worth $75 billion as of this writing.

Buffett is giving the signal to the market that he intends to keep his ownership position in Apple, just at a reduced size, indicating that he is bullish on the stock's future. Does that mean you should keep holding on to your Apple shares? Or is now a good time to dump the megacap stock and buy something else?

Let's take a closer look at this technology giant and find out.

Return to revenue growth

Apple is one of the largest businesses in the world, generating $396 billion in revenue over the last 12 months. However, in the years after the 2021 boom in technology hardware spending, the iPhone maker saw stagnating and even declining revenue.

That has changed in the last few quarters. Revenue grew 4% year over year last quarter to $124.3 billion, with operating margin hitting a record 32% over the last 12 months. The company is seeing strong growth from its software services division, which has high margins and will help it gain operating leverage. Services revenue was over $26 billion last quarter compared to $23 billion in the year prior.

With a consistent share repurchase program, Apple has been able to return a ton of capital to shareholders in the last few years, which has helped it propel dividend payments much higher. Dividend per share is up 110% in the last 10 years, although the current dividend yield sits at just 0.42%. Apple's hardware business remains steady, although it is not growing much anymore, while revenue from its software services continues to grow at a quick pace.

Low-cost model, headwinds in China, antitrust lawsuits

In order to catalyze growth for its hardware division, Apple is releasing a lower-priced iPhone 16E. The product costs $600 versus $800 or much higher for the latest iPhones, which could help attract more people to switch or upgrade to Apple products. It is not getting much growth from new hardware, such as the Watch, airpods, or Vision Pro. The Vision Pro -- a virtual reality headset released just last year -- has been discontinued after it failed to sell very many units.

Apple is searching for ways to keep the growth party going. Even though revenue grew last quarter, the company is facing revenue headwinds in large geographies such as China, where revenue has fallen for many quarters in a row. The company is losing market share to homegrown Chinese brands.