Visa and LianLian Global launch Yueda card, a global business payment product, to further facilitate cross-border business payments

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BEIJING, Nov. 26, 2024 /PRNewswire/ -- Today, Visa, the world's leading digital payment brand, and LianLian Global announced at the 2024 China International Supply Chain Expo (hereinafter referred to as "CISCE") that they will deepen their cooperation and launch the global business payment product Yueda Card, providing comprehensive cross-border business payment experiences for LianLian Global customers. Through LianLian Global's innovative capabilities and Visa's global payment network, corporates and SMEs can use the Visa digital business card issued by LianLian Global to complete cross-border payments online efficiently, conveniently and securely. This service will fulfill the cross-border payment needs in various scenarios from global e-commerce sellers, foreign trade companies, online travel platforms and travel agencies, travel management companies, advertising agencies, supplier payments, etc.

China's cross-border e-commerce market has huge scale and development potential. Data[1] from General Administrator of Customs show that in the first three quarters of 2024, China's cross-border e-commerce import and export volume was 1.88 trillion Yuan, a year-on-year increase of 11.5%, which was 6.2 percentage points higher than China's overall foreign trade growth rate in the same period. According to the "Visa China Small, Medium and Micro Enterprises Cross-border Payment Pain Points Report"[2], 50% of companies said they faced the problem of "uncertainty in accepting accounts" when making cross-border corporate payments. That is, when companies process cross-border corporate payments, it is impossible to confirm whether the beneficiary receives the money. Followed by 45% of companies believe that "fee collection cannot be predicted", 44% of companies think that "transaction time cannot be predicted", etc. Security issues such as "fraud risks in transactions" and "processing and investigation of abnormal transaction issues take too long" are also pain points considered by business owners.

In response to the pain points of cross-border enterprises in global payment, LianLian Global has deepened its strategic partnership with Visa, become a Visa issuing membership and launched the Yueda Card, a global business payment product. The product provides a series of digitalized experiences such as online top-up, multi-currency settlement and online invoices, helping corporates and SMEs complete online cross-border payments more efficiently and securely than traditional, time-consuming manual payment and accounting approach. It helps customers reduce costs, increase efficiency, and optimizes the management of corporate cash flow.