United States Bath Mats Market Report 2024-2028: Adoption of Omnichannel Retailing and Premiumization of Bath Mats Contributes to Positive Market Outlook

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Dublin, Nov. 13, 2023 (GLOBE NEWSWIRE) -- The "Bath Mats Market in US 2024-2028" report has been added to ResearchAndMarkets.com's offering.

The bath mats market in the US is anticipated to grow by USD 91.48 million between 2023 and 2028, with a Compound Annual Growth Rate (CAGR) of 4.15%. Several factors are contributing to this growth, including:

  • Demand for Organic Bath Mats: There is a growing consumer demand for organic bath mats, reflecting a broader trend towards eco-friendly and sustainable products.

  • Private-Label Brands: Private-label bath mat brands are gaining prominence in the market, attracting consumers with competitive pricing and quality products.

  • Organized Retail Sector Growth: The organized retail sector is expanding, providing consumers with easy access to bath mats through various channels.

  • Premiumization: The premiumization of bath mats, driven by innovations and improved product features, is a key factor boosting market growth.

  • Omnichannel Retailing: The popularity of omnichannel retailing, which combines online and offline shopping experiences, is contributing to increased demand for bath mats.

  • Personalized Bath Mats: Personalization options for bath mats are becoming more prominent, appealing to consumers looking for customized products.

Market Segmentation

The report segments the US bath mats market based on various criteria:

By Application:

  • Household

  • Commercial

By Type:

  • Rubber

  • PVC

  • Grips

  • Others

By Distribution Channel:

  • Offline

  • Online

Key Insights

The report offers a comprehensive analysis of the bath mats market in the US, including market size and forecast, industry trends, growth drivers, and challenges. It also provides a vendor analysis covering approximately 25 key players in the market.

Vendor Analysis

The vendor analysis section of the report examines leading companies in the US bath mats market, including:

  • American Floor Mats LLC

  • Apache Mills

  • Bed Bath and Beyond Inc.

  • Crane and Canopy Inc.

  • Cuddledown Marketing LLC

  • Frette North America Inc.

  • Hills Point Industries LLC

  • Inter IKEA Holding BV

  • InterDesign Inc.

  • Kittrich Corp.

  • La Redoute SAS

  • OASIS TOWELS

  • Shurtape Technologies LLC

  • Standard Textile Co. Inc.

  • The Home Depot Inc.

  • Wayfair Inc.

  • Welspun Group

  • Williams Sonoma Inc.

  • Peacock Alley Inc.

  • SFERRA Fine Linens LLC

Conclusion

The US bath mats market is poised for growth, driven by factors such as consumer preferences for organic and personalized products, the rise of private-label brands, and the expansion of organized retail. The market's adoption of omnichannel retailing and premiumization of bath mats further contribute to its positive outlook.