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Nexus Golf Invests for Minority Stake in TruGolf Links Subsidiary
Salt Lake City, Utah, Feb. 24, 2025 (GLOBE NEWSWIRE) -- TruGolf Links, the franchise subsidiary of TruGolf Holdings, announced it’s bringing an innovative, fully patented hybrid golf simulator solution to the franchise market. This cutting-edge technology, five years in development, puts simulator technology onto physical golf courses allowing for a new, tech infused way of playing golf. Merging the virtual and physical worlds of golf has been recently popularized by the high-profile TGL (Tomorrow Golf League) giving proof that the golfing world is open to new and different playing formats. This groundbreaking product is made possible by TruGolf Links long standing close relationship with Nexus Golf. To further that relationship, Nexus Golf has announced a strategic investment in TruGolf Links.
With this breakthrough, regional developers will have access to a next-generation indoor-outdoor golf experience, allowing consumers in their area to engage with the sport in an entirely new way. By merging advanced simulation technology with real-world gameplay, this hybrid solution offers a compelling and immersive alternative to traditional golf, making the sport more accessible, interactive, and engaging for players of all skill levels. It also will change the business equation for golf course operators, expanding operating hours, better leveraging existing infrastructure and creating new revenue streams. Hybrid golf technology will allow for full length golf to be played at night without lighting an entire golf course. Night golf is currently limited to smaller par 3 golf courses.
“The decision to invest for a minority stake in TruGolf Links and reinforce our partnership was easy and obvious given our shared mission of redefining what is possible in golf through technology.” Said Tim Vale, Owner of Nexus Golf, LLC and Inventor of Nexus Hybrid Golf. Nexus Golf will invest $2 million in TruGolf Links and has already made the first tranche of the investment.
TruGolf Links, the fast-growing franchise subsidiary of TruGolf Holdings, has positioned itself as a leader in the evolution of golf entertainment. With Nexus Golf’s backing, the brand is set to accelerate its expansion, providing franchise partners with a unique opportunity to deliver a broad array of customer solutions while capitalizing on the growing demand for immersive, technology-driven golf experiences.
“This is a game-changer for the sport and the business of golf,” said Ben Litalien, Chief Development Officer at TruGolf Holdings. “By integrating the hybrid simulator concept into our franchise model, we are empowering regional developers to redefine the golf experience for a new generation of players. The Hybrid Golf product solves virtually every problem in golf including the time it takes to play, lost golf balls, land required, maintenance costs, intimidation factor and more.”