The program combines decades of traveller research and cutting-edge AI technology to automate marketing, track campaigns in real-time, and aims to boost bookings
Melbourne, Australia--(Newsfile Corp. - October 28, 2024) - With 2025 predicted to be a record-breaking year for travel, Travel Marketing Machine™ introduces a transformative 90-day coaching and support program designed to help travel businesses accelerate marketing efforts. Developed by Bronwyn White, an industry veteran with over three decades of experience in traveller research, the program combines AI-driven marketing automation with expert insights, providing businesses with the tools that aim to capture high-value clients, stay competitive, and maximise bookings.
Travel Marketing Machine
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Tackling Key Challenges in the Travel Industry
Businesses should aim to evolve marketing strategies to meet the expected growth in international travel. According to the UN World Tourism Organization, international travel is set to rise by 50%, growing from 1.2 billion travellers in 2015 to over 1.8 billion by 2025. Additionally, Visa estimates more than 280 million households will be travelling internationally by 2025, with global spending expected to reach nearly $1.5 trillion.
To navigate this shifting landscape, travel businesses need smarter, more efficient ways to engage with high-value customers. Travel Marketing Machine™ offers a comprehensive solution that addresses these evolving challenges by equipping businesses with the following:
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AI-powered marketing automation to generate high-quality content efficiently and maintain a consistent online presence.
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Real-time campaign tracking and optimisation to allow businesses to monitor and adjust marketing strategies as progression is made, maximising return on investment (ROI).
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Extensive traveller research that provides deep insights into high-spending traveller segments, enabling businesses to craft targeted strategies that drive booking.
"2025 will be the biggest year for travel, and businesses need to be prepared. The Travel Marketing Machine™ equips them with the tools and insights to stay ahead of the curve," said White.
Harnessing AI and Traveller Research for Strategic Marketing
Travel Marketing Machine™ leverages cutting-edge AI marketing technology and over 30 years of exclusive traveller research to help businesses optimise their marketing strategies. The program's Custom GPT AI Assistant automates content creation across multiple platforms, from blog posts and social media updates to email campaigns, allowing businesses to maintain an active online presence while freeing up time for other strategic efforts.