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Third Annual France Licensing Day & Licensing International Awards 2025 Opens Registration

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80 percent of exhibiting brands already confirmed, connecting to unify the French licensing sector.

PARIS, FRANCE / ACCESS Newswire / March 10, 2025 / Informa Markets Global Licensing Group (GLG) and Licensing International France announce registration is now open for the third annual France Licensing Day & Awards. Taking place July 1st at Cité internationale universitaire de Paris, the full day of programming is a platform for the French market to connect in-language on the latest trends in the territory, before meeting with the larger European market at Brand Licensing Europe (October 7-9).

Starting the day with strategic meetings hosted by the Global Licensing Group, France Licensing Day dives into the most sought-after topics in brand licensing, discussing trends to follow and opportunities in the sector. Building on the success of previous years and remarkable growth with total attendance up 25% in 2024, the nearly sold-out gathering has 40 confirmed exhibitors across television, movies, games, sports and entertainment.

According to industry thought leader License Global, among key categories in France include sports and anime, with some of the foundational technologies and early animated movies being created in the country as far back as the 19th century. Attendees can explore France's most popular IPs during the event.

"France Licensing Day has quickly established itself as a must-attend gathering in the European calendar as the rapid growth reflects the innovation throughout a significant international market," remarks Anna Clarke, SVP of the Global Licensing Group at Informa Markets. "France is a powerhouse of cultural influence, from art and design to sports and entertainment, as this event offers attendees invaluable insights into emerging deals and trends. By tapping into this dynamic landscape, businesses can create products that resonate across Europe and beyond."

The event closes out in the evening with an awards ceremony celebrating excellence in the French licensing, hosted by Licensing International France, honoring the most successful initiatives in France throughout the previous year.

"Licensing International is proud to honor the outstanding talent and passion shaping the future of our industry," shares Laurent Taieb and Florence Ayem, Co-Presidents of Licensing International France. "These awards shine a spotlight on the talent and innovation driving the French licensing industry, celebrating outstanding achievements and inspiring future creativity and business success in France."