The crazy story of Purell and the coronavirus

The drag of the coronavirus on the global economy is massive. While the real tragedy is lives lost, the economic effect is a hugely significant secondary consideration. Businesses around the world are feeling serious pain. A recession might be in the offing.

And yet some companies are benefiting from the crisis. Not because they necessarily sought to but because they happen to have the right product or service. Zoom Video which provides conferencing that obviates the need for in-person meetings, is one. Clorox, which of course produces bleach, 409 and other cleaners, has seen its stock rise 13% year-to-date (while the market is down over 9%), is another.

And then there’s Purell, maker of the famous hand sanitizer—which must be selling like crazy, right? That’s probably the case as it’s sold out all over the place, yet we don’t really know because Purell is owned by a private company, GOJO Industries.

So what’s up with Purell and GOJO? We did some digging around and found out.

First, while the Akron, Ohio-based company says it’s ramping up production, it declined to tell us by how much, or how much Purell it sold last year. In fact GOJO wouldn’t answer any of our questions and instead sent us a Q and A prepared for media that it said we could attribute to GOJO spokesperson Samantha Williams. It reads: “...orders of the company’s products have increased very significantly. We stepped up production in January and are continuing to bring additional capacity online to meet this heightened demand should it continue...We have added shifts and have team members working overtime.”

I bet they are.

The communiqué also notes that GOJO employs about 2,500 people and manufactures Purell products at facilities in Wooster and Cuyahoga Falls, Ohio, and France. (You have to wonder if these employees would be exempt from a work-from-home order.)

Bottles of Purell hand sanitizer sit on display as a worker stocks shelves at a local Dahl's grocery store, Wednesday, April 29, 2009, in Des Moines, Iowa. (AP Photo/Charlie Neibergall)
Bottles of Purell hand sanitizer sit on display. (AP Photo/Charlie Neibergall)

Next question, how effective is Purell against the coronavirus?

The company states that “Purell...kills 99.99% of most common germs that can make you sick.” Sounds impressive, but note the phrase, “most common germs.” Does that include COVID-19? No one really knows.

In fact, on January 17, just as the coronavirus was becoming a global news story, the FDA sent Purell a letter warning the company about statements in its FAQ sections of websites which suggested “that PURELL® Healthcare Advanced Hand Sanitizers are intended for reducing or preventing disease from the Ebola virus, norovirus, and influenza.” The FDA noted it had no evidence that Purell is effective against those diseases.

The FDA stated: “...we are not aware of evidence demonstrating that the PURELL® Healthcare Advanced Hand Sanitizer products as formulated and labeled are generally recognized by qualified experts as safe and effective for use under the conditions suggested, recommended, or prescribed in their labeling.”