Tesla EU Sales Plunge Again Even as Overall EV Registrations Go Up

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Liam McBurney / PA Images via Getty Images Tesla's market share for new car registrations in the EU in April fell to 0.6% from 1.3% the same month last year.

Liam McBurney / PA Images via Getty Images

Tesla's market share for new car registrations in the EU in April fell to 0.6% from 1.3% the same month last year.


Key Takeaways

  • Tesla's sales in the European Union (EU) tumbled for a fourth consecutive month in April, even as overall new battery-electric vehicle registrations increased.

  • According to the European Automobile Manufacturers' Association, Tesla's EU new car registrations, which serve as a proxy for sales, plunged 53% year-over-year to 5,475 vehicles in April.

  • Tesla's market share for new car registrations in the EU in April fell to 0.6% from 1.3% the same month last year.




Tesla's (TSLA) sales in the European Union (EU) tumbled for a fourth consecutive month in April, even as overall new battery-electric vehicle registrations increased.

According to the European Automobile Manufacturers' Association, Tesla's EU new car registrations, which serve as a proxy for sales, plunged 53% year-over-year to 5,475 vehicles in April and have dropped 46% over the first four months of 2025. Tesla's percentage of new car registrations in the EU fell to 0.6% in April from 1.3% a year earlier.

Combining EU sales with those from the U.K., Iceland, Liechtenstein, Norway and Switzerland, Tesla's new car registrations tumbled 49% in April to 7,261 vehicles.

Tesla's downbeat showing came even though overall battery-electric vehicle (BEV) registrations in the EU jumped 34% in April.

Shares of Tesla gained 3% in premarket trading Tuesday amid a broader rally after President Donald Trump pulled back accelerated tariffs on imports from Europe. Still, Tesla stock is down 16% year-to-date.

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