T-Mobile Raises Forecast for Subscribers on Strong Quarter

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(Bloomberg) -- T-Mobile US Inc. reported more monthly mobile-phone and broadband subscribers that analysts expected, leading it to raise forecasts for new customers and earnings this year.

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The Bellevue, Washington-based carrier reported a net 865,000 additional monthly phone subscribers, it said in a statement Wednesday. Analysts had expected 732,900, according to data compiled by Bloomberg. T-Mobile added more new subscribers last quarter than either AT&T Inc. or Verizon Communications Inc. Revenue rose 4.7% to $20.16 billion, just ahead of analysts’ estimates of $20 billion.

T-Mobile was the only one of the big three to beat analysts’ forecasts for revenue. It has also been more optimistic than its rivals about demand for the latest Apple Inc. iPhone. Verizon and AT&T both saw their overall sales dragged down by lower equipment revenue, largely as customers held back on upgrading to the latest iPhone 16, which was released in September.

“I’d say it’s been a good cycle,” T-Mobile head of marketing Mike Katz said in an interview. “For us it’s been slightly up,” compared with demand for the last iPhone model a year ago. “Our business loves these moments when customers are considering other carriers. It positions us very well in those switching moments. That’s one of the things you saw from us in Q3.”

T-Mobile isn’t just attracting new customers, it’s holding on to the ones it already has. Churn, a measure of customer turnover, was 0.86% in the third quarter.

“Not only are customers coming, they’re staying and expanding their relationships with us,” Chief Financial Officer Peter Osvaldik said in an interview.

The three major carriers are all focused on what industry executives call converged connectivity, or giving customers high speed internet at home or on the go in addition to wireless phone packages and streaming options including Netflix or AppleTV+. Their efforts are pulling broadband customers from cable operators with their wireless home offerings.

T-Mobile has the largest 5G network and has been adding more rural territories to its coverage area and selling fixed wireless access in places where fiber internet is limited. In July, T-Mobile said it’s investing $4.9 billion in a joint venture with private equity firm KKR & Co. to buy the fiber-optic internet service provider Metronet. In the third quarter, T-Mobile added 415,000 new broadband subscribers, beating analysts’ forecasts of 401,000. T-mobile ended the quarter with 6 million high-speed interent customers.