Stellantis Delays Electric Ram Truck Launch to Prioritize Quality; Stock Down 44%

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Stellantis N.V. (STLA, Financials) said that their Ram all-electric pickup vehicle will not be launched until the first half of 2025. The corporation explained the choice in guaranteeing product quality within a rigorous schedule of electric vehicle introductions. The stock is down 44%.

Previously intending to introduce the Ram 1500 REV in the fourth quarter of 2024, the manufacturer said it is approaching product validation cautiously. Stellantis claims that extra time will assist to reduce hazards and maintain high standards for its products. The Ramcharger, the modified form of the vehicle, is still scheduled for first quarter of 2025 introduction.

The news came with the release of Stellantis's new STLA Frame platform, which the firm said is a flexible architectural design for SUVs, light commercial vehicles, and full-size pickup trucks. Battery-electric systems, range-extended EVs, and possible future configurations including internal combustion, hybrid, and hydrogen-powered systems are among the powertrain choices the platform enables.

Stellantis underlined the platform's importance in its next Jeep and Ram vehicle range, thereby stressing its dedication to provide many engine choices. The firm admitted that the burden has been exacerbated by concurrent introductions of vehicles such as the Dodge Charger Daytona and Jeep Wagoneer S.

The delay shows Stellantis's approach to guarantee strong product quality while negotiating a competitive and quickly changing EV market.

This article first appeared on GuruFocus.