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FORT LAUDERDALE, FL - (NewMediaWire) - June 03, 2024 - Splash Beverage Group, Inc. (NYSE American: SBEV) ("Splash" or the "Company"), a portfolio company of leading beverage brands, today announced that its premium wine brand, Copa di Vino, has been awarded an authorization for placement in AM/PM convenience stores across the United States. This significant milestone will see Copa di Vino's four varietals available in over 1,100 AM/PM locations, with the launch scheduled for late July.
AM/PM, known for its broad network of convenience stores, has been expanding beyond its core base, establishing a notable presence on the East Coast, including new locations in New York. This expansion presents a unique opportunity for Copa di Vino to reach a wider audience, enhancing brand visibility and consumer accessibility nationwide.
Copa di Vino, recognized for its highly innovative single-serve wine packaging, will expand its top varietals with AM/PM. The introduction of these premium wines into AM/PM stores aligns with Splash Beverage Group's strategic initiative to increase retail distribution and expand market presence.
Robert Nistico, Splash Beverage Group's Chairman and CEO, commented, "This important authorization is another successful result of the hard work of the Splash team in building a distribution network capable of serving these elite national chains." "This effort has produced a robust set of authorizations for our Copa di Vino brand over the last few months which will lead to a strong expansion of this brand for the balance of the year."
"This authorization by AM/PM is a testament to the growing demand and popularity of Copa di Vino," said Bill Meissner, President and CMO of Splash. "As great chain customers like AM/PM broaden our distribution footprint it helps to reinforce our commitment to making high-quality, convenient wine options available to consumers across the country. This expansion is a critical step in our growth strategy and underscores the confidence major retailers have in our products and ability to service their stores."
Investors can look forward to the positive impact this Copa di Vino expansion is expected to have on Splash's performance. As the Company continues to secure retail authorizations with prominent chains like AM/PM, it's poised for continued growth and increased consumer adoption of its premium beverage offerings.
For more information about Splash Beverage Group and its portfolio of brands, please visit www.SplashBeverageGroup.com.