Sekur Private Data Ltd. Signs Distribution Agreement in the United Arab Emirates

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Agreement is the third of its kind in the Middle East Gulf region since the Israel-Gaza conflict

Toronto, Ontario and New York, New York--(Newsfile Corp. - January 10, 2024) - Sekur Private Data Ltd. (CSE: SKUR) (OTCQB: SWISF) (FSE: GDT0) ("Sekur" or the "Company"), a leading Swiss hosted secure and private communications platform, is pleased to announce that it has signed a major distribution agreement with a distributor in the United Arab Emirates ("UAE") in order to distribute its entire Sekur Swiss-hosted private and encrypted communications platform.

Sekur's distribution agreement was signed with Advanced Vision Smart Solutions ("AVSS") https://advanced-vision.com, a United Arab Emirates corporation from Aby Dhabi, UAE and is valid for a period of 24 months, with renewal options for additional 12 months. The agreement covers all the UAE. In addition to reselling the Sekur solutions, AVSS will also act as its technical support representative. Sekur Private Data is in the process of signing an important partnership agreement with one of the main families of the UAE, based in Abu Dhabi. To that end, AVSS will serve as the sales support for all businesses brought by the second partner. This partnership is expected to be finalized in the coming weeks. The aim of the partnership is to introduce Sekur to several organizations in the UAE, including municipalities, FZ (Free Zones), financial organizations, energy and services enterprises, government organizations and telecom operator Etisalat.

The Middle East has been subject to more and more cyber-attacks due to regional conflicts, such as the one in July 2021, where Saudi Aramco was facing a US$50 million extortion over leaked data. According to the National News, the UAE has thwarted 71 million cyberattacks in 2023 alone. Regional conflicts, such as the Israel-Gaza conflict, make this region a hotbed of cyber -attacks. Sekur can thwart these attacks as its systems are not using third party big tech cloud and Sekur is not using open-source coding, where hackers are most successful at hacking data.

Alain Ghiai, CEO of Sekur Private Data, said: "We are very excited to have signed this distribution agreement for the UAE with Advanced Vision and we expect to sign our second partnership agreement in the UAE very soon. The region is a hotbed of instability and cyber warfare is now part of that instability and is showing signs of increased activity, since the Israel-Hamas conflict broke out. Fortunately, we can offer the only Swiss-hosted, proprietary, private and secure communications platform that does not rely on big tech infrastructure, reducing exponentially the risk of cyber penetration for businesses and governments in the region. We believe that our SekurMessenger and SekurMail and SekurVPN for enterprises will be a success with governments, telecom operators and enterprises, such as banks and energy enterprises. Our prime directive is to provide private and secure communications for everyone, and as we are not connected to any Big Tech platform, we offer a truly independent, private and secure means of communications, without any data mining, through our proprietary technology and our secure servers based in Switzerland. We look forward to offering true private and secure communications to our new clients in the UAE, and to protect their intellectual property and privacy from data miners, malicious hackers and rogue states."