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Roundtable: If I Could Only Own 1 Artificial Intelligence (AI) Stock, This Would Be It

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Investing, especially in the artificial intelligence (AI) field, is fraught with uncertainty. Some stocks have returned 1,000% or more in a relatively short time, while others with potentially promising growth prospects ended up losing money for investors.

Such possibilities make investing in just one AI stock too risky to consider. Since no rules limit the number of AI stocks that an average investor can own, no shareholders should consider such a strategy.

Nonetheless, investors can often find high-quality choices by pondering what stock they might choose if they could only buy one AI stock. After considering this question, Motley Fool contributors have ideas on the stock each of them would choose under such limitations.

Amazon is already one of the world's biggest companies; AI will make it one of the most profitable.

Jake Lerch (Amazon): My choice is Amazon (NASDAQ: AMZN).

The reason I would choose Amazon above many other AI-related stocks like Nvidia, Palantir, and CrowdStrike Holdings -- which I still think are excellent investments -- is that Amazon's massive reach will allow it to put AI-powered tools to work at scale, driving tremendous amounts of profit for the company.

For example, let's put Amazon's size into perspective. Over the last 12 months, the company generated about $638 billion in revenue. That ranks second among American companies, trailing only Walmart. Indeed, Amazon is so big that its total sales are roughly equal to those of Microsoft (NASDAQ: MSFT), Nvidia, Tesla, and Meta Platforms -- combined.

That's important because advances in AI are likely to drive enormous gains in productivity throughout the entire economy. Higher productivity means higher profits, and therefore, the companies with the highest amounts of revenue stand to benefit the most from these gains.

Amazon has invested -- and is continuing to invest -- tens of billions of dollars into AI infrastructure. And those investments are already paying off.

AMZN Operating Margin (Quarterly) Chart
AMZN Operating Margin (Quarterly) data by YCharts

In its most recent quarter (for the three months ending on Dec. 31, 2024), Amazon's operating margin hit 11.3%, the highest in the company's history. Undeniably, much of the credit for the company's rising profitability goes to AI. Amazon now uses AI in numerous ways, including:

  • Supply chain management via AI predictions of demand

  • Warehouse automation, including AI robots

  • AI-powered delivery planning

  • AI-generated customer review summaries

  • Personalized shopping recommendations based on AI analytics of browsing and purchase history

What's more, many of these tools become more effective as they scale, meaning that Amazon can hope to generate even more profit over time. That's great news for Amazon shareholders, and it's why Amazon is the company I would choose if I could only own one AI stock.