Is Ross Stores the Undervalued Retail Stock You've Been Waiting for?

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Ross Stores, Inc. ROST emerges as an attractive value opportunity in the Retail - Discount Stores industry, trading at a forward 12-month price-to-earnings ratio of 22.8, below the industry average of 31.71x and the Retail-Wholesale average of 25.77x. The stock is undervalued compared with its industry peers, offering compelling value to investors looking for exposure to the Retail-Wholesale sector. Furthermore, ROST’s VGM Score of B underscores its appeal as a potential investment.

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ROST stock is currently priced at $150.85, trading at a 7.8% discount from its 52-week high of $163.60 reached on Aug. 23, 2024. The stock is currently trading above its 200-day and 50-day moving averages of $143.52 and $146.19, respectively, highlighting a sustained upward trend.

ROST Trades Above 200 & 50-Day Moving Average

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Ross Stores stock has been trending up the charts, recording growth of 8.6% in the past month. This upside outpaces the broader Retail-Wholesale sector’s return of 7.4% and the Zacks Retail - Discount Stores industry's 3.9% growth in the same period. ROST’s shares have also surpassed the S&P 500 Index’s appreciation of 3.1% in the same timeframe.

ROST Stock Past Month Performance

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Ross Stores Growth Driven by Strategic Expansion and Value Offerings

Ross Stores continues to benefit from strong customer response to its merchandise across both banners, driving a 1% improvement in comparable store sales (comps) in third-quarter fiscal 2024. This growth was primarily fueled by increased customer traffic and larger basket sizes, reflecting a rise in the number of shoppers and the volume of purchases per visit. Consequently, sales grew 3% year over year during the quarter.

The company’s proven business model emphasizes competitive bargains, making its stores appealing destinations across various economic conditions. Additionally, its off-price model delivers a strong value proposition and leverages micro-merchandising to optimize product allocation and improve margins. 

This strategy ensures that ROST delivers in-demand products while maintaining cost efficiency, which resonates well with budget-conscious shoppers. The continued focus on offering designer and branded goods at discounted prices has helped Ross Stores maintain its competitive edge amid massive economic pressure.

Ross Stores has been consistent with the execution of its store expansion plans over the years. The company’s store expansion efforts are focused on continually increasing penetration in the existing and new markets. Given the large retail closures and bankruptcies over the past several years, Ross Stores earlier raised its long-term store expansion targets. The company expects to expand “Ross Dress for Less” to 2,900 stores and dd’s DISCOUNTS to 700 stores.