Retail sales come all the way back in June: Morning Brief

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Friday, July 17, 2020

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Retail sales are the latest evidence that a continued recovery is in Congress’ hands.

Retail sales are all the way back.

Sales in June jumped 7.5% over the prior month and 1.1% over the prior year, topping expectations for a 5% rise.

And as the following chart from Bespoke Investment Group shows, excluding gas retail sales have come all the way back to pre-pandemic trendline growth.

Retail sales jumped back to a record high in June and are now basically in-line with trend economic growth seen before the pandemic. (Source: Bespoke Investment Group)
Retail sales jumped back to a record high in June and are now basically in-line with trend economic growth seen before the pandemic. (Source: Bespoke Investment Group)

And this report serves as more evidence that stimulus through the CARES Act sent to consumers has been enough to keep spending afloat and keep the gears economic growth turning.

“The June retail sales figure follows a number of other June reports which indicate that after an epically bad April, activity snapped back in May and June, albeit to levels below those which prevailed prior to the pandemic,” said Michael Feroli, an economist at JPMorgan.

“More recently, several high-frequency indicators suggest that May and June were the easy months, and that the resurgence of COVID-19 cases is leading to slower activity gains in July.” JPMorgan estimates that real consumer spending was 7.2% below January’s level in June.

As we’ve written in recent weeks, the pending expiration of these benefits is a looming fiscal cliff that could short circuit the still-fragile economic recovery. It is imperative that lawmakers continue offering support to consumers facing a historically weak labor market while small businesses continue to buckle under the pressure of the recessionary environment.

Because in addition to Thursday morning’s reading on retail sales, we also got the latest weekly report on initial jobless claims, which showed another 1.3 million workers filed first-time claims for unemployment insurance. Including pandemic unemployment assistance claims, 2.4 million workers filed for unemployment last week.

Nancy Vanden Houten, lead economist at Oxford Economics, said Thursday that this data “[underscores] that layoffs remain widespread. And the risk may be for additional layoffs going forward as some states reimpose more restrictive measures to combat surging Covid-19 cases.”

In a separate note on Thursday, Oxford’s chief U.S. economist Greg Daco noted that the firm’s real-time activity tracker has flattened out in recent weeks, calling this a sign that we’re witnessing a “premature plateauing of the recovery.”

Backwards looks at spending in June, and hiring in May, and the housing market over the last two months, real-time readings on economic data have shown a softening alongside the sharp rise in COVID-19 cases nationwide.