Redbubble Limited (ASX:RBL) has caught the attention of institutional investors who hold a sizeable 41% stake

A look at the shareholders of Redbubble Limited (ASX:RBL) can tell us which group is most powerful. With 41% stake, institutions possess the maximum shares in the company. In other words, the group stands to gain the most (or lose the most) from their investment into the company.

Given the vast amount of money and research capacities at their disposal, institutional ownership tends to carry a lot of weight, especially with individual investors. As a result, a sizeable amount of institutional money invested in a firm is generally viewed as a positive attribute.

Let's delve deeper into each type of owner of Redbubble, beginning with the chart below.

Check out our latest analysis for Redbubble

ownership-breakdown
ASX:RBL Ownership Breakdown September 28th 2022

What Does The Institutional Ownership Tell Us About Redbubble?

Institutions typically measure themselves against a benchmark when reporting to their own investors, so they often become more enthusiastic about a stock once it's included in a major index. We would expect most companies to have some institutions on the register, especially if they are growing.

As you can see, institutional investors have a fair amount of stake in Redbubble. This suggests some credibility amongst professional investors. But we can't rely on that fact alone since institutions make bad investments sometimes, just like everyone does. It is not uncommon to see a big share price drop if two large institutional investors try to sell out of a stock at the same time. So it is worth checking the past earnings trajectory of Redbubble, (below). Of course, keep in mind that there are other factors to consider, too.

earnings-and-revenue-growth
ASX:RBL Earnings and Revenue Growth September 28th 2022

It looks like hedge funds own 6.1% of Redbubble shares. That worth noting, since hedge funds are often quite active investors, who may try to influence management. Many want to see value creation (and a higher share price) in the short term or medium term. Because actions speak louder than words, we consider it a good sign when insiders own a significant stake in a company. In Redbubble's case, its Top Key Executive, Martin Hosking, is the largest shareholder, holding 15% of shares outstanding. For context, the second largest shareholder holds about 6.1% of the shares outstanding, followed by an ownership of 5.5% by the third-largest shareholder.

After doing some more digging, we found that the top 11 have the combined ownership of 52% in the company, suggesting that no single shareholder has significant control over the company.

While studying institutional ownership for a company can add value to your research, it is also a good practice to research analyst recommendations to get a deeper understand of a stock's expected performance. There are a reasonable number of analysts covering the stock, so it might be useful to find out their aggregate view on the future.