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Industry leaders to share how they leverage Pega’s AI technology to transform legacy systems and become more autonomous enterprises
WALTHAM, Mass., March 17, 2025--(BUSINESS WIRE)--Pegasystems Inc. (NASDAQ: PEGA), The Enterprise Transformation CompanyTM, today announced keynote speakers for PegaWorld, Pega’s annual conference to be held at the MGM Grand in Las Vegas, NV, from June 1-3, 2025.
Executives from Verizon, Rabobank, and Unilever will lead client keynote sessions showcasing how they are modernizing their practices with the latest in generative AI and automation technology. Along with Pega founder and CEO Alan Trefler and other Pega executives, PegaWorld keynote speakers include:
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Erica van de Ven, global head of financial economic crime tech, Rabobank
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Francis Castro, head of digital and technology customer operations, Unilever
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Vivek Gurumurthy, senior vice president and chief information officer, Verizon Consumer & Business Group, Verizon
Savvy business leaders understand the transformative power of AI; however, keeping up with rapid technology advancements – particularly the recent explosion of agentic AI – remains a challenge. Legacy systems further complicate digital transformation efforts, creating significant roadblocks for brands. Organizations are being tasked with identifying AI solutions that will not only modernize operations but also boost productivity and enhance employee and customer experiences. This year's PegaWorld will convene industry experts and leaders to guide attendees in refining their AI strategies, transforming legacy systems, and optimizing workflows to ensure success now and in the future.
Attendees can access 80 industry-specific breakout sessions featuring best practices from clients and Pega experts on topics such as exploring the future of agentic AI, optimizing customer engagement, driving service transformation, accelerating project delivery, and much more. The event will also feature hands-on training opportunities with industry-leading Pega products – including Pega GenAI BlueprintTM – to help attendees tackle their most challenging projects and take their organizations to the next level. Additionally, the 100,000 square foot Innovation Hub will offer access to the latest AI technology from Pega and its partners, including hundreds of live and interactive product demos and Q&As.
Pega is so confident in the immersive attendee experience that those who register by June 1, 2025 and are not completely satisfied with their PegaWorld experience can have their costs of registration and travel reimbursed by Pega.