Quoin Pharmaceuticals Releases Second Episode of its “Living with Netherton” Series, as part of its ongoing NETHERTON NOW awareness campaign

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Quoin Pharmaceuticals, Inc.
Quoin Pharmaceuticals, Inc.

Episode Highlights a Truly Remarkable Patient Story Spanning 79 Years

Video features 79-year-old Norma Coles, believed to be among the earliest individuals ever evaluated for Netherton Syndrome and is available on the company’s NETHERTON NOW website

ASHBURN, Va., April 10, 2025 (GLOBE NEWSWIRE) -- Quoin Pharmaceuticals Ltd. (NASDAQ: QNRX) (“Quoin” or the “Company”), a late clinical-stage specialty pharmaceutical company focused on the development and commercialization of therapeutic products that treat rare and orphan diseases, today announced the release of the second episode in its “Living with Netherton” video series, part of the company’s broader NETHERTON NOW awareness campaign. This installment features Norma Coles, a 79-year-old woman whose diagnosis with Netherton Syndrome came decades after she was first evaluated by the condition’s namesake, Dr. Edward Netherton.

“Norma’s story thoughtfully bridges the earliest history of Netherton Syndrome with today’s urgent need for awareness and treatment,” said Denise Carter, Co-Founder and Chief Operating Officer of Quoin Pharmaceuticals. “Her powerful story reflects the reality of so many others who continue to go undiagnosed and unsupported. ‘Living with Netherton’ highlights individuals who have gone unheard and unrecognized for far too long, bringing to light the urgent need for effective Netherton Syndrome treatment.”

Norma’s story reflects the persistent challenges faced by patients living with this rare genetic disorder, including years of misdiagnosis, lack of awareness and limited medical guidance. For decades, she endured fragile skin, recurring rashes and brittle hair described as “bamboo hair”—a key characteristic of the disease. It wasn’t until her mid-50s that Norma was finally diagnosed, revealing a long-forgotten connection to Dr. Netherton himself, who studied her as a child at the Cleveland Clinic in the late 1940s.

“I guess I got it all started,” Norma says in the video, “but I didn’t know about it until I was 58.”

Her powerful reflection sheds light on how far the medical community has come, and how far it still must go. Today, 75 years after her first visit to Dr. Netherton, there remains no FDA-approved treatment for Netherton Syndrome.

Through the NETHERTON NOW campaign, Quoin is committed to raising awareness, improving education, and building advocacy for individuals and families affected by Netherton Syndrome. The video series is a central part of that effort, sharing real patient experiences to foster understanding of a disease that is often overlooked or misunderstood.