Yahoo Finance

Harold Carpenter

Thanks, Terry. Good morning, everybody. We will start with loans. End of period loans increased by 13.7% linked quarter annualized. This is better than we thought at the beginning of the quarter and provides us a strong running start going into 2025.
We're introducing our loan growth expectations for 2025 with a range of 8% to 11% end-of-period growth. It remains in an uncertain environment as to rates, but with the yield curve trending more positive and the election now inside, our belief is that we enter 2025 with even more optimal than we've had in several years and that our clients are gaining more confidence about growth.
As to our end-of-period range, SOFR, and prime rates are reflected by the Fed decreases. But as you know, one of the keys to our financial plan all year long has been increasing pricing on the renewal fixed-rate credit. As the top right slide indicates, we're expecting slightly less than $1 billion inflows from our fixed rate loan portfolio coming to us in the first quarter of 2025 with an average yield of around 5.06%. We believe the yield lift on these volumes of nearly 150 to 200 basis points is a reasonable assumption and is a key component to our near-term net interest growth.
Deposit growth was again a real bright spot for the quarter as we increased deposits by $1.9 billion in the fourth quarter, one of the strongest brokers we've ever experienced. There was some seasonality in our fourth quarter growth, but as Terry mentioned, also contributing to outsized growth where our investments in deposit verticals as well as the work of our new associates in several of our lower markets.
Another bright spot is that core deposits are up year-over-year by 13%, while noncore deposits are essentially flat from last December. As to 2025, we're introducing a growth rate for total deposits of 7% to 10% for 2025 over 2024. We believe this is reasonable as we balance [loan] deposit growth with a keen eye on pricing. We are very pleased with how deposit pricing has performed over the last few months as our relationship managers have been diligent in making sure that we're able to reprice our deposits as quickly as we can to offset the impact of a lower rate environment to our earning assets.
So far, our deposit beta has outperformed our [loan beta]. The chart on the top right of the slide shows that during the upgrade cycle from the end of 2021 to the end of June 2024, our loan rates increased with a 59% beta, while over the last six months or so, as rates have come down, our loan rates have decreased with a 45% beta. Our fixed rate loans have a negative beta, which obviously helps slow the pace of these loan rate decreases.
This is where the yield curve is critical. If it steepens, those fixed rate renewals become even more help. That said, what I believe most are interested in is deposit pricing. We are on pace at present to match our upgrade deposit beta as we are pacing at around 58% so far. We believe we can continue to manage our deposit rates down over the next several months, even if we should -- we've not experienced any near-term rate decreases.
We will continue to pursue reduced rates on [accounts] where we believe rates are out of market and look to improve our deposit mix, given our liquidity posture, which we believe is very strong at present.
As expected, we are pleased that are now held at 3.22%. Our outlook for the first quarter of 2025 is that we believe our [NIM] and net interest income will be flattish after we consider the impact of fewer calendar days in the first quarter of 2025. As to 2025, we believe our net interest income growth will approximate a range of 11% to 13%. The yield curve will have significant influence on how all that plays out in 2025. But so far, call us optimistic about our prospects.
So what if there's more rate cuts? We think that's probably good for our NIM and our net interest income results. But in summary, as Terry discussed earlier, we have enormous market share momentum that should result in net interest income growth. With the national elections now determined and assume the macro environment can maintain a more traditional yield curve, and commercial clients come back with increased energy to grow, we believe all point to a better operating environment for bank like ours.
We're again presenting our traditional credit metrics. Our net charge-offs were consistent with 3Q and brought our net charge-offs to around 23 basis points for the year. For 2025, the current view of our loan portfolio is that net charge-offs for 2025 should come in between 16 and 20 basis points. That's based on recent scrubs of our nonperformance classified and weaker consumer credits by all of our credit teams.
All in, no real change in how we filled our credit as we head into the first quarter of 2025. Now fees, which has been a real bright spot in 2024, with adjusted fees up 15% year-over-year. Excluding the impact of BHG, [P's] revenues were basically flat quarter-over-quarter, our wealth management units have had a strong year and fully expect the efforts of our wealth management professionals will have a strong year in 2025. The fees associated with our other core banking activities are also strong as we head into the new year.
As to our outlook for 2025, including BHG, we believe a reasonable fee growth guide for our firm is around 8% to 10% for this year. [Expensive payment is slightly] more than where we thought primarily due to incentive costs. Given we are reporting stronger earnings here in the fourth quarter, this impacted our incentive plans.
As to the amount, we increased our incentive accrual by about $3 million in the forth quarter to get to an approximate 98% of target award. We had anticipated a 90% target award last quarter. With our fourth quarter fully diluted EPS coming in better than anticipated by about $0.06 to $0.07 [the tiering] structure our plan required us to allocate more to the incentive accrual. Additionally, our hiring was again robust in the fourth quarter with 35 new revenue producers for a total of 161 added for the full year.
Going in the first quarter, our recruiting pipeline continues to be strong across the franchise. We are introducing our 2025 expense guide at a low of $1.13 billion to a high $1.15 billion. Our incentives will always influence our ultimate expense result. We are anticipating payout currently in 2025. So as usual, if we are not achieving our plan and our incentive costs as noted, will be lower. If we are overachieving our plan, than our expense burden will need to be more like -- will need to be more, [with some EPS].
Assuming hiring is consistent throughout 2025, and given we are awarding an almost 4% merit raises to our current associate base, our quarterly run rate for expenses should run fairly consistent with our expense run rates from 2024.
Now BHG, as the slide indicates, originations picked up again in the fourth quarter with originations at $1.16 billion, more than anticipated from last quarter. As to placements, total placements were less than originations, which was consistent with the previous two quarters. BHG continues to build in inventory in order to execute another ABS transaction either during the latter part of the first quarter of '25 or in the early part of the second quarter.
There remains a great man for BHG Paper, both on the [Community Bank Network] and Wall Street. As to production, we need to emphasize BHG has not expanded its [print box] at all. It began restricting its spread in appetite in late '22 and early '23 and have not adjusted its credit box consumer or commercial credit since that time.
After recent production growth increases, they continue to refine their marketing platform to better target potential borrowers and expanded their footprint with business relationships with other fintech financial firms that supply BHG with better lead generation which produces more borrowers that meet BHG's credit standards.
Strategically, BHG has a strong belief that the future of consumer lending will be through the digital channel like theirs, and they are working hard to be the parent capitalized on a growing digital channel. As the spread with the lower short end of the curve, auction platform spread increased to 9.7% in the fourth quarter. Concurrently, balance sheet loan spreads increased to [10.2%]. All in the sheet lease spreads are improving as we have transitioned from a higher rate environment to lower rates on the short end of the curve.
It should be noted that BHG began executing the ABS platforms in 2020 and have issued 10 transactions over the last few years. And as they did in the fourth quarter, have transacted numerous one-off deals with institutional firms along the way. This has been a highly successful strategy as Wall Street keeps coming back for more, with Wall Street firms that have acquired BHG Paper or sophisticated buyers of financial paper. What BHG has been able to accomplish over the last few years has been remarkable and what we believe is as important is that BHG has also broadened their brand up and down Wall Street exponential.
Now to credit. Off-balance sheet substitution losses amounted to 4.9% in the fourth quarter, up from 4.2% in the third. As a result, BHG increased reserves for off balance sheet losses to 7.1%. Of note is that prepayment losses increased to 1.7% in the fourth quarter. Prepayment losses are not credit related.
These losses are reimbursed the purchasing banks for the primes they paid on loans for BHG. Prepayment losses will likely increase modestly in 2025 as with lower rates, prepayments are likely to increase, especially as more consumer credit is issued.
On balance sheet loan losses decreased slightly to [7.3%] in the fourth quarter, while the CECL reserve increased to 9.3%, essentially the same percentage as of the end of last year. The good news is that past dues for both new and commercial are trending in the right direction, which hopefully is a side of better credit experience in the not-too-distant future.
Where to from here? Our belief is that similar off-balance sheet loss percentages will likely continue for the next few quarters, while on-balance sheet percentages should continue to improve. Our BHG fees amounted to approximately $12.1 million in the fourth quarter, less than we had anticipated at the beginning of the quarter. For all of 2024, our calculations indicate that BHG contributed about 6% of our consolidated earnings compared to about 9% in 2023. Our concluding thoughts on BHG have not changed. BHG management is focused on building a sustainable franchise with an even stronger balance sheet. We entered 2025 with a reasonable growth prospect at 10% from their 2024 effort.
Lastly, we believe this year remains one of the most unique, profitable, and dynamic fintech products in the country and with an even stronger balance sheet, BHG should be an even stronger competitor in the fintech space in the future.
Lastly, our guidance for 2025. We've talked about much of the information on this slide previously. The investments we've made in our new markets and our hiring success are the building blocks we will lean into as we attempt to deliver a top quartile result amongst our peers, which this guide should point toward.
So a question we sometimes get is, do we believe we will generate positive operating leverage in 2025. Maybe possibly, but as Terry alluded to at the start of the call, that will not be what we're focused on. Expense cutting works fine for a lot of firms, but we certainly don't believe now the time for that, especially for us.
Our DNA is about growing revenues and hiring people to know how to do that. We target top quartile performance for growing EPS. And in order to grow capital to support that growth, we target increasing tangible book value per share. And as Terry emphasized earlier, all of the stellar credit backdrop. That is what we believe it takes to win as we build this firm, carefully managing investments in people and places currently, all the while paying for strong results in both the near term and long term.
There have been some remarkable macro events over the last four to five years. No doubt there will be more. But as it sits today, we have no reason not to be optimistic as we enter 2025. As I've mentioned earlier, if the yield curve continues to trend more favorable and our owner manager clients continue to gain more confidence and start borrowing again for growth, I'm confident 2025 should be a strong year for Pinnacle. The best may yet be [truly that come].
With that, I will send it back to Paul for Q&A.

Question and Answer Session

Operator

(Operator Instructions)
Ben Gerlinger, Citi.

Ben Gerlinger

Good morning. Just want to touch base on expenses a little bit. I know that a large contributing factor is going to be the success of both hires and funding up their loan book. But when you think about just kind of the nuance between the high end and the low end? Is it largely just that? Or is there any places you might have, Harold, to pull levers or potentially do something outside just the personnel-related costs.

Harold Carpenter

Yeah, I don't know if there's a whole lot we can do. There's obviously some expenses that we do around engagement and those kind of things that -- but those are all in the personnel line. Outside of that, I'm not really sure with nonpersonnel costs if it's not already pretty much done, we could delay probably any build-out on branches, those kind of things.
But as it sits today, I don't know if there'll be a material thing we could do with non-personnel costs. But where we do have a lot of variability in our expense base, like you know, is around that incentive accrual as well as we have in the past, delayed hiring and adjusted kind of our focus on where we want to grow the term from a headcount perspective, those sort of things.
here

Ben Gerlinger

Got you. Well, don't delay any hiring people are upset on the expenses [of deep from the] franchise value. When you think -- I don't know, just the cadence of margin or NII throughout the year, I mean, repricing on the funding side has been pretty solid. Do you think that there's a little bit of a back book still have to go there that can drive it second half of the year? Or is it really just kind of getting kind of fixed asset repricing on the left-hand side, higher that drives the kind of the latter three and four quarter of this year?

Harold Carpenter

Well, I think there's two things on the funding side that we can work on. First of all, we do have outsized some deposits, and we're working on that currently to try to bring those accounts back in line with the rest of the group. Also, I think we're going to have a significant push on growing operating accounts this year, whether they be commercial or consumer and attempt to increase our percentage back to as far as (technical difficulty) back to what we have pre-COVID.

M. Terry Turner

Ben, I might add to Harold's comments there. I think it is a comment about lowering high deposit rates. We believe we've got some room there that's not really tied to the Fed movement. So again, we'll work hard on the betas and the move, but we'll drive some of those costs down, whether there's bad boom.

Ben Gerlinger

Got. I appreciate that. I just want to note you drive lower in the next six months? Or is this kind of looking over the 12 [plus]?

Harold Carpenter

No, I think this is a current initiative we've got going on, and we're looking at all kinds of data and try to point the troops in the right direction there. So it's a current event. We had I believe here over the last month or so that a near-term Fed rate decrease was not going to be -- it's not as -- what we would say is we didn't think it was likely to happen. And so consequently, we got a bit way to get some more cost out of that funding book. And so we started working on it then.

Ben Gerlinger

Okay. Sounds good.

Operator

Jared Shaw, Barclays.

Jared Shaw

Hey, good morning guys. Yeah, maybe sticking with the variable expense that you're targeting sort of a full payout for the incentive comp. What does that assume for NII in revenues. Is that assuming sort of the higher end of the range or even beyond the range or what does the revenue picture look like to.

Harold Carpenter

Yeah, it's a great question. As far as the target payout, I think if you were to assume a midpoint in there, you're going to be really close. So I don't know if that answers your question, but.

Jared Shaw

Yeah. That's okay. That's good color. And just looking -- you look at the slide that Terry pointed out earlier, just with the year trend in NII being above basically, call it, at the high end of this range.
What would have to happen to see NII come in higher than the range? It feels like you're talking about some good trends and continued growth, continued hiring the benefit of potentially being able to reprice some of those deposits. What would have to happen to sort of come in higher than the range.

Harold Carpenter

Yeah. I think -- well, obviously, you pin a loan growth number. I think we can do that. Also, if our pricing and our margin assumption holds for this year, I think we can do that as well. So we feel as confident as I think we ever have on our net interest income guide and we've got some more work we can do with some other -- the bond book and stuff like that, that we can work on as it presents itself.
But as it sits today, as we look at 2025 and our revenue picture, we feel pretty strongly that it will be a solid year for this part.

M. Terry Turner

Jared, I think, again, I might just add to Harold's comments as you're looking for what would create upside. I think the principal thing that made upside is -- to the extent the economy heats up, loan demand outpaces what we've planned for.
Again, most of our growth. And as we -- as I talked at the beginning, essentially all our loan growth came from new revenue producer hires, which is just another way of saying it's all market share movement. And so to the extent you really get a pickup in economic, and I think that's your opportunity for upside.

Jared Shaw

Okay. All right. That's good color. And just finally for me, maybe any updated strategic expectations for BHG as we look at them continuing to grow the reserve for the off-balance sheet loans. Does that continue to sort of be the biggest area they're trying to backfill right now?

Harold Carpenter

Well, I think that's one big thing they're going to be focused on this year, for sure, is building a balance sheet that is probably -- well, it will be stronger, but the deal is so that somebody may not be able to criticize it quite as strongly, I'll say it like that. The other thing they're working on is this production platform. And I would say they're really excited about some opportunities that they've got that they're working on to drive production here for the next several years, really.

Jared Shaw

Okay. Thanks a lot.

Operator

Michael Rose, Raymond James.

Michael Rose

Hey, good morning guys. Thanks for taking my questions. Just as it relates to slide 21, which I thought was really interesting. Can you just help us frame that? And just given what you're expecting to bring on in terms of hires, which I think you said would be similar this year as opposed to last year. Could we expect those kind of capacity numbers to actually continue to grow from here so that as we move into 2027, those numbers would move higher? Just trying to get a better sense of how we should kind of use and kind of think about this slide. Thanks guys.

M. Terry Turner

Let's say, Michael, if I understand, you're interested in what's the likelihood that we outpace our revenue or revenue hiring.

Michael Rose

Well, just as it relates to slide 21, you give the $5.9 billion and the $5.6 billion in loans, but I assume that's based on what you have in terms of lenders today, but you are going to continue to hire, right? So is it a fair assumption that those numbers would move higher over time as you hire lenders or RMs.

M. Terry Turner

There is likelihood of that, for sure. I think, again, what Michael, you've followed us a long time. Here's the way it generally works, you hire revenue producers, they generally consolidate their books over a five year period of time. It more or less comes in on a straight-line basis. And so the first year, as you're hiring people, you don't get 12 months' worth of the revenue growth and so forth.
So the timing, the pace, all those things provide an opportunity for us to outrun this number. But again, you got to drive a stake in the ground, say, hey, let's just get it on sort of steady state here, what we think we're going to do. And as you know, we're generally pretty opportunistic as we hire people and when we find opportunities, we weigh in and get them hired. So to the extent we have to run those numbers, it will produce more balance sheet growth, both in the current period and in the future periods.

Michael Rose

Yeah. I think what I was just trying to drive at is it does seem like you guys can run at these levels or even higher over the next couple of years in terms of growth, at least in dollars. So that's a --

M. Terry Turner

That's true, Michael. To hire.

Michael Rose

Yeah. Okay. Perfect. And then maybe, Terry, just given the change in the administration and what we know so far, which maybe not a lot, but a lot of expectations out there.
Does it change your kind of world view on M&A? I mean you guys do have a really nice currency. I know you guys are growing organically, but is there any change in thought as it relates to M&A potential as we move forward?

M. Terry Turner

Yeah. I don't think so. Honestly, when we can hire at the pace we hire when we can sort of produce double-digit growth without taking on the risk of acquisition, the premium, the integration risk, all those kinds of things. We like where we are. Again, I just go back to over a decade here, we've done a pretty extraordinary net interest income growth using this model.
And so I'm inclined to stick with it. And again, I don't rule it out. You're correct. Our currency is strong. And if there were something that were unusually attractive, perhaps we could be lowered into that. But fundamentally, we're going to run straight ahead, runing the same model we've been running for a long time.

Michael Rose

Perfect. Thanks for taking my questions.

Operator

Catherine Mealor, KBW.

Catherine Mealor

Thanks. Good morning.

M. Terry Turner

Hey, good morning.

Catherine Mealor

I'd love to ask about the fee growth guide of 8% to 10%. Have we seen a higher level of fee growth in 2024. And so just curious if there's just conservatism in that 8% to 10% range or if there's why would that not be kind of similar to the levels that we've seen over the past couple of quarters?

Harold Carpenter

Well, I think what we'd like to say is that the guide all down that page is has got a level of conservatism to it. We're going to push for higher numbers because, as I said, this points to a target payout. And we're looking at 98% this year, and our folks want to try to get their maximum payout, which would imply a much -- we will head towards -- we will try to steer this firm to a much stronger result. But we felt like for this call, we needed to kind of be -- present some conservatism in our numbers.
As to fees, specifically, there were a number of things that happened this year, particularly with regard to call these other equity investments and some other things that happened that were kind of one-off that -- we think there will be one-off things in 2025 as well. So call it recurring, nonrecurring. But we don't plan for that at nearly the same growth rate that we do for the core banking strategies.
And I think that's really what's the important part is how we believe about what we believe about wealth management, what we believe about mortgage and what we believe about all these other lines of businesses that we've invested in over the last two or three years, and we fully intend for those units to perform towards the upper end of that range. And for us to get paid at the higher level for our incentives, they need to exceed these ranges.
So that's where we're going to aim I don't know if I got all your question, Catherine, I gave you a lot. But I'll just go on.

M. Terry Turner

Sort of make it simple here on the incentive. What Harold just said to you is this level of production warrants targeted incentives. You can be sure that's not what my personal objective is -- my personal objective is to get that incentive paid at a higher level, which means I got to produce a lot more growth and a lot more EPS growth than what it takes to hit the target.

Catherine Mealor

Yeah. That's fair. And I feel in the fees, it's probably maybe just a lot of the income from other equity investments because that was about $14 million this quarter, and that can be so lumpy and hard to model. So maybe you just kind of conceptually start that at a lot lower and then you could see some surprises there, which could lead to upside. Is that a fair way to think about it?

Harold Carpenter

Yeah, for sure, on that particular line item. There's other places where we have one-offs this year that we kind of take a more conservative posture we have to. But that's exactly right.

Catherine Mealor

Yeah. Okay. That makes sense. And then also on the NII growth, you talked a little bit about the margin expectations for next quarter. But -- is there the assumption that we should see NIM expansion throughout the year as a way to hit that 11% to 13% NII growth.

Harold Carpenter

Yeah, that's absolutely right. We should see NIM expansion, the way the yield curve is shaping up for us. If it continues to improve, then we fully anticipate that our NIM should also expand concurrently with that. So yes.

Catherine Mealor

Great. Okay. Thank you so much. Appreciate it.

Harold Carpenter

Thank you.

Operator

Anthony Elian, JPMorgan.

Anthony Elian

Hi, everyone. Can you give more color on the -- can you give more color on the very strong loan and deposit growth you saw in the fourth quarter. Was there anything specific in the quarter that contributed to 4Q being one of your strongest ever growth quarters, particularly on the loan side?

M. Terry Turner

I think on the loan side, Tony, the -- I'd go at it this way. Any quarter, you got some things that land in the quarter that you thought might come in a future quarter on both sides, both the growth and the pay downs. And so I think we probably had good timing on both sides of that. But it was really pretty fundamental growth across the board in terms -- across the board meeting across the geographies as well as across product lines. But Harold, you want to add to that?

Harold Carpenter

Yeah. I think I'll just add somewhat of an intangible to it, Tony. I'll talk to 15 to 20 relationship managers over the course of the quarter. And the way they put it to me is I'm a lot busier today than I was six months ago. And so there are inbound calls from their client base looking at trying to acquire capital to grow their franchises. And so that's a really strong indication for me that people are taking a different perspective going into 2025.

Anthony Elian

Thank you. And then my follow-up, in the press release, you noted that BHG exited the SBA loan program. Is there anything else BHG has in the pipeline or they're thinking about in terms of optimization and focusing back on the core business? Thank you.

Harold Carpenter

There are some others. We'll see if they get to those. One that they did exit in addition to SBA was this buy now, pay later business that they invested in over the last several years. That's not -- and I think at the end of the day, I believe there's about 200 heads that have come out of BHG because of that. And so we count all that. We like you believe that as BHG heads back towards that core business profile that, that will enhance not only the earnings stream, but also the franchise value.

Anthony Elian

Thank you.

Operator

Nick Holowko, UBS

Nick Holowko

Hi, good morning. I think on slide 10, you noted that the origination yields that you were experiencing in the quarter were impacted by some rate volatility and competition. Was there anything or standing out that you experienced during the quarter on the competition front? And if we don't get any more cuts and the yield curve kind of maintains its current shape, could we expect some improvement in the origination yields going forward?

Harold Carpenter

Yeah, I'm not -- if we don't get any more cuts, I'm not -- it's not that impactful to our net interest income for 2025, our guide. I'd say that. As to whether or not competitive pressure whether increases or decreases, where they are today, I don't think so. I think what has really got borrowers excited is about where they think about what they think their future risk look like perhaps under the new administration and what their business opportunity may look like.
So I think the yield curve is impactful to that. Rates have come down now about 100 basis points. If rates come down another 100 basis points, I think that would impact probably a lot more lending activities. But as it sits today, we're pretty optimistic about what 2025 can do for us. Is that where you were headed, Nick?

Nick Holowko

Yeah, that's perfect. And then maybe just as a follow-up, the outlook -- your outlook on credit calls for unbased improvement in charge-off experience and provisioning for 2025. I think the bulk of the increase you saw in '24 was more on the C&I side, but you have some maturities coming up on CRE in 2025. And -- so can you just talk a little bit about where you expect to see the improvement in the year ahead?

Harold Carpenter

Yeah. We don't expect CRE to do any kind of drastic if there's any drastic loss content in commercial real estate, where we tend to find our lumpiness in net charge-offs in the C&I book, and we don't anticipate that to change.

Nick Holowko

Thanks for taking my questions.

Operator

Brian Martin, Janney Montgomery.

Brian Martin

Hey, good morning guys.

M. Terry Turner

Good morning.

Brian Martin

Harold, I was wondering if you could comment just a little bit on the margin outlook. I guess if we do get a steepening in the curve here kind of what does the margin trend kind of throughout the year and kind of going into '26 here? I guess in terms of longer term, just kind of how should we be thinking about that in the new kind of environment?
And then I guess secondly, I guess, if we don't see the cuts you're expecting, I guess, maybe your recent comments just sounds like it doesn't change much with your NIM or NII guide, but first part more on just kind of what are the margin trends with a better environment here.

Harold Carpenter

Well, steeper is better. Granted, there's always -- there's guardrails on that, but at the same time, a steeper curve is good for us. As we sit today, we think -- I don't -- I think we can see the margin improve over the course of the year, maybe 10 basis points to 20 basis points. It just depends on how the curve responds. But with the current guide, we're looking at, call it, a 10 basis points to 20 basis point improvement.

Brian Martin

Got you. Okay. And as far as the -- I think just o the fee income, just one, I guess, more specific question. Just on the nonrecurring items or volatile items, (technical difficulty), you want to frame the Harold's outside of the equity gains in the other line, there was a onetime gain of -- not a onetime gain, but there was an unusual gain. Is that -- I guess, I think you mentioned some comments in there or maybe earlier, what was in that other line that was may be somewhat lumpy.

Harold Carpenter

Well, we had a gain on a lease termination. That was, I think, probably around $750,000. And then there were a couple of others that might have added up to about $1.5 million or so.

Brian Martin

Okay. So really only about $1.5 million was kind of in the lumpy range in terms of in that other line?

Harold Carpenter

I think so. Somewhere in that neighborhood call it $2 million.

Brian Martin

Yeah. Okay. And then if we -- I guess one other comment about if we don't get any more cuts, it sounds like you're still optimistic about the margin here, given actions you started to take or are taking.

Harold Carpenter

Yeah. We're -- yeah, I'll probably use the word optimism too much today. But I mean just thinking from a CFO's perspective, you've been in an in-bay curve now for a long time and to be -- to have the prospects of a traditional curve in 2025 and something that you can really latch into -- and you can't help but be excited about what's coming down the pipe.

Brian Martin

Got you. And as far as the deposit outlook given the initiatives you guys have had, it sounds like the momentum there is still going to continue. Is there any area specific on the deposit front? I think you said some more on the DDA side, kind of what you expect there and just kind of initiatives to, I guess, to sustain this great deposit growth.

M. Terry Turner

Yeah. Brian, I think you've heard us talk, we began, I guess, probably three years ago developing a number of deposit verticals aimed at large pockets of money things like Beauty associations, title attorneys, a variety of verticals there that tend to produce large pools of money. And so we continue to grow at our maturity and ability to execute those using our specialists to support the relationship managers in the field. And so again, my belief is number one, that you're still in the steep part of the growth curve from those initiatives generally.
And my suspicion is we'll add another or two over the course of the year. But again, to some extent, they're opportunistic, but we'll continue to look for and add specialties where we offer some value add to client base and a product area that yields lots of deposits. I think beyond that, one of the -- at the core of what we do is hire people that move relationships to us.
We rely on our treasury management function. And as you saw the fee growth in treasury management last year was really strong as (technical difficulty) time, but that's the principal mechanism by which we grow operating account. And so at any rate, those are sort of the two thrusts. I think the verticals and the treasury management focus on operating accounts.

Brian Martin

Got you. And just the last one for me. In terms of the people you -- the recruiting this year, are there areas of the business or geographies where you're more focused or see more optimism in terms of your ability to bring people over or you expect to bring people over.

M. Terry Turner

Yeah. I think -- I would say there's not -- while differences across the footprint. As you know, we operate in all our markets, our large metropolitan areas in the Southeast dominated by the same set of banks. And so we have I guess I would call it near universal success. But that said, there's no doubt in the new markets we're able to add people at a more dramatic pace than existing markets.
We still add people in Nashville where we have a really dominant market share position. We still add people, but we don't add at the same pace we do in Jacksonville, Florida, Washington, D.C., Atlanta, Georgia and so forth. So the only thing I would highlight is just the newer markets yield a higher percentage growth rate.

Brian Martin

Got you. Okay. Thanks for taking the questions and congrats on a great quarter.

Operator

Russell Gunther, Stephens

Russell Gunther

Hey, good morning guys. I just had one follow-up question. Harold, you alluded to some potential work you guys could do on the bond book. And I wanted to just better understand how you're thinking about that. Is that something that would be a lever that if pulled would be purely gravy to that NII guide? Or something you'd only look to do if that NII guide became more challenging over the course of the year?

Harold Carpenter

Yeah. Thanks for asking that question, Russell. No, that's not in our guide. We've got some tactics at the margin that we can work on there that kind of help improve our investment income over the course of the year. We did a pretty -- we did a strong restructuring in the second quarter of '24, but we might have something we're looking at here over the course of the year, but it will be -- it won't be nearly as, call it, influential to our results as that one was.

Russell Gunther

Okay. Great understood. Hey, thanks for taking my question guys.

Harold Carpenter

Thanks for asking.

Operator

Thank you. There were no other questions, and this does conclude today's conference call. You may disconnect your phone lines at this time, and have a wonderful day. Thank you for your participation.