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Q1 2025 Wendy's Co Earnings Call

In This Article:

Participants

Aaron Broholm; Head of Investor Relations; Wendy's Co

Kirk Tanner; President, Chief Executive Officer, Director; Wendys Co

Ken Cook; Chief Financial Officer; Wendys Co

Jeffrey Bernstein; Analyst; Barclays

David Palmer; Analyst; Evercore ISI

Dennis Geiger; Analyst; UBS Equities

Jon Tower; Analyst; Citi

Sara Senatore; Analyst; BofA Global Research

Brian Bittner; Analyst; Oppenheimer & Co., Inc.

Jim Salera; Analyst; Stephens Inc.

Lauren Silberman; Analyst; Deutsche Bank

Margaret Binshtok; Analyst; Wolfe Research

Andrew Charles; Analyst; TD Cowen

Danilo Gargiulo; Analyst; Bernstein

Rahul Krotthapalli; Analyst; JPMorgan

Christopher O'Cull; Analyst; Stifel Nicolaus and Company, Incorporated

Brian Mullan; Analyst; Piper Sandler Companies

Brian Harbour; Analyst; Morgan Stanley

Presentation

Operator

Good morning. Welcome to The Wendy's Company earnings results conference call.
(Operator Instructions)
You may begin your conference.

Aaron Broholm

Good morning and thank you for joining our fiscal 2025 first-quarter earnings conference call.
After this brief introduction, Kirk Tanner, President and Chief Executive Officer, will provide a business update, and then Ken Cook, Chief Financial Officer, will review our first quarter results and share our 2025 financial outlook and capital allocation priorities.
From there, we will open up the line for questions.
Today's conference call and webcast includes a presentation which is available on our Investor Relations website, ir.wendys.com.
Before we begin, please take note of the Safe Harbor statement that appears at the end of today's earnings release. This disclosure reminds investors that certain information we discuss today is forward-looking and reflects our current expectations about future plans and performance. Various factors could affect our results and cause those results to differ materially from the projections set forth in our forward-looking statements. Also some of today's comments will reference non-GAAP financial measures. Investors should refer to our reconciliations of non-GAAP financial measures to the most directly comparable GAAP measure at the end of this presentation or in today's earnings release.
If you have questions following today's conference call, please contact me.
I will now hand the call over to Kirk.

Kirk Tanner

Thank you, Aaron, and good morning, everyone.
We appreciate you joining us today.
I'm going to start with some comments on our first quarter performance and then provide an update on the progress we are making against the strategic priorities we outlined at our Investor Day in March. I'll then turn it over to Ken to provide some more detail on our financial results and outlook for the rest of 2025.
But first, I want to thank all of our employees and franchisees on delivering for our customers in the first quarter and opening 74 new restaurants across the globe. As we shared on our earnings call in February, we anticipated same-restaurant sales would be negative in the first quarter.
Global same-restaurant sales declined 2.1%, which drove a 1.1% decline in global system sales. We stayed focused on delivering for our customers and competed well as we held traffic and dollar share in the US with same-restaurant sales down 2.8% and systemwide sales down 2.6%.
This was driven by adverse weather in January and February, coupled with a weaker than expected consumer environment throughout the month of March. Internationally, we delivered solid results with same-restaurant sales growth of 2.3% and systemwide sales growth of 8.9%.
We increased productivity at the restaurant level and managed our costs prudently, which allowed us to deliver adjusted EBITDA and earnings in line with our expectation, and we returned more than $173 million to shareholders through dividend and share repurchases.
Moving to our strategy. We are focused on strengthening The Wendy's brand by executing on three strategic pillars. First, we will deliver on our fresh, famous food. Second, we will provide an exceptional customer experience through personalization, convenience, and hospitality.
And third, we will accelerate global net unit growth. In the first quarter, we made progress against these three strategic priorities to fuel long-term sustainable growth.
Let me walk you through how we are executing on these initiatives. The first leg of our strategy is providing our customers with fresh, famous food. We do this in three areas: craveable core, impactful innovation and collaborations and relevant value.
This starts with using fresh ingredients sourced close to home to provide the highest quality food in QSR at great value. In the US, approximately 95% of our ingredients are sourced domestically, including 100% fresh, never frozen beef.
We apply the same sourcing principle in many of our largest international markets. For example, in Canada, we use 100% Canadian beef. This is particularly advantageous in the current environment as tariffs have minimal impact on our supply chain.
Our core and iconic menu items are the perfect platform for innovation to drive traffic. We've dialed up our approach to innovation by elevating core offerings and leveraging collaborations that tap into culture and consumer passion points.
Our strategic programming in 2025 launched with one of Wendy's most beloved products, our Frosty. We launched a Thin Mint Frosty in partnership with the Girl Scouts that resonated with multiple generations of customers and drove positive results for the business, increasing both traffic and attachment rate.
This collaboration was intentional to spotlight Frosty and tee up our next phase of Frosty innovation, giving customers more of what they love. We're taking a similar approach with future collaborations by teaming up with consumer favorite brands to strengthen other parts of our core menu.
And we've already kicked it off with the perfect summertime treat, our fresh ways to Frosty platform. Frosty Swirls is off to an exciting start, and Frosty Fusions will be coming soon on May 12. I'm personally most excited about our two new brand collaborations, Oreo Brownie Batter and Strawberry Pop-Tart.
Building on the successful foundation of our iconic frosting collaborations with consumer favorite brands unlocks a win-win for our customers and our brand. But in this environment, we know that customers are looking for an even more compelling reason to visit restaurants.
In response to changing consumer behavior, we're launching a new 100 days of summer campaign to provide customers even more of our fresh, famous food through core innovation, collaborations, and value offerings at a time when our customers need it most.
Summer is when customers are most on the go and will feature compelling offers across all day parts to meet their needs. Memorial Day weekend is the official start to summer, and we'll start the season the way we start our day, which is with a Wendy's breakfast.
We'll offer a great deal on all beverages at breakfast. Later in the summer, we will revamp our entire coffee and cold brew lineup. Then as temperatures start to rise, we'll bring the heat with the Takis collaboration, partnering with one of the fastest growing snack brands and a standout favorite with Gen Z.
The Takis meal will include a spicy chicken sandwich and Fuego fries that are sure to become a customer favorite. And for our most loyal and engaged Wendy's fans, 100 days of summer will be 100 days of savings through our digital app, with deals like National Fry Day to provide customers with more of our fan favorite hot and crispy fries.
As the summer ends, our innovation and collaborations won't. We'll be launching a new collaboration with one of this fall's most anticipated entertainment properties. The 100 days of summer will be the perfect lead in to a fall and winter calendar packed with equity building core offerings, accessible deals, and innovation that only Wendy's can bring.
While customers come to Wendy's for fresh, famous food, they come back when they have a great visit. That's why our next strategic pillar is delivering an exceptional customer experience. We're bringing this to life through our new operations vision, the model of excellence.
We've defined what excellence looks like through the eyes of our customer and are increasing our operational intensity to improve their experience. Our best performing restaurants define The Wendy's standard, and we're investing in resources, training, and technology to replicate the same heightened operational intensity at every restaurant.
Our goal is to ensure we're consistently delivering an excellent experience for all customers, no matter which restaurant they visit. We recently completed the rollout of our new field structure and added resources to double the number of in-restaurant visits annually.
We are already underway conducting individual restaurant assessments, which are key to improving visibility and benchmarking against model performance. These early results have enabled us to pinpoint specific improvements that we can make to improve the customer experience and productivity, including increasing focus on training.
Our franchisees agree that we have opportunities to make improvements that will support growth, and they are excited to partner on this journey towards excellence. Alongside operational improvements, we're investing in technology to improve the customer experience and restaurant level economics.
From enhancing our mobile app and scaling our loyalty program to implementing digital menu boards and fresh AI order taking, we are making technology an integral element of our strategy to deliver a seamless physical and digital experience.
In the first quarter, we continue to deploy digital menu boards and fresh AI across the system and are on track to expand the implementation to more than 500 restaurants by the end of the year. This technology provides curated suggestions based on customers' order, often resulting in an increased check size.
It also raises productivity and gives crews more time to focus on hospitality. Customers and franchisee feedback has been encouraging, and we're continuing to make advancements to improve technology even further.
We're also enhancing The Wendy's app for a better customer experience. In the first quarter, we introduced gamification to our app, giving customers a compelling reason to engage with the brand beyond the point of purchase.
Additionally, we continue to enhance personalization features, including the ability to deliver each customer digital messaging that is most relevant to them. These updates are driving improvements across app engagement metrics, including conversion rate, which reached an all-time high in the first quarter and drove our digital mix to a record of over 20% of total sales.
Customers tell us that order accuracy is the most important driver of satisfaction, and we're deploying tools to improve accuracy across all channels. We're rolling out two initiatives to drive accuracy, menu item label printers and smart delivery scales.
Item labels help ensure every sandwich is customized exactly how the customer wants it. And delivery scales ensure customers receive every item ordered. And restaurants that utilize these tools, order accuracy has significantly improved.
While we are still in the early innings of delivering on our promise of a perfect every time experience, we're already making progress, taking the right steps to reach our full potential.
Shifting to our third strategic pillar, accelerating net unit growth. It's all about building new restaurants, and we made significant progress in the first quarter. We opened 74 new restaurants across the globe, over 60% of which came internationally, in line with our long-term strategy.
Beginning with International, I am pleased with the changes that we have made to our structure enabling us to better execute on being globally great, locally even better. Our new restaurant openings came from a combination of stronghold markets such as Mexico and Canada and new markets like Australia.
We had a record number of openings in Canada, adding the most restaurants in the first quarter over the past 25 years. We also hit a milestone with the opening of our 500th restaurant in Asia Pacific and the Middle East and Africa, which continues to be our fastest growing region.
In the US, we opened 28 new restaurants, including 8 that were company owned. We are pleased by the pace of openings to start the year and remain on track to meet our 2025 net unit growth target. In addition to restaurant openings in the first quarter, we continue to add development commitments that strengthen our long-term pipeline.
In Mexico, we are building scale and signed a development agreement for 25 new restaurants in Guadalajara. Our restaurants in Mexico have strong economics with some of the highest restaurant level margins in our system, engaged franchisees, and are supported by a well established supply chain.
Mexico will serve as a key foundational market to support the further expansion into Latin America. Additionally, in Latin America, our franchisee in Chile has signed up to build 30 more restaurants, bringing their total commitment to 50 new restaurants over the next five years.
We are excited about the progress we are making to expand our footprint globally and look forward to continued growth ahead.
In closing, we remain confident in our strategy and the strength of our brand to deliver long-term profitable growth. We are focused on controlling what we can control and adapting to the current environment through both value and innovation.
The innovation on our menu meets changing consumer preferences and creates experiences through collaborations that tap into customer passion points. And our 100 days of summer campaign will provide compelling value offerings combined with the highest quality food in the industry.
As the consumer environment remains more challenging than we anticipated, we have updated our full year outlook. We now anticipate full year global systemwide sales to be flat to down 2%, adjusted EBITDA between $530 million and $545 million and adjusted EPS of $0.92 to $0.98.
Importantly, we are well on our way to delivering full year net unit growth of 2% to 3%. We are taking a prudent approach to operating the business, but remain fully committed to investing in our strategic initiatives to drive long-term growth despite the current macro environment.
Over my more than 30 year career, I've found that listening to the customer will always steer you in the right direction. This is why we are putting the customer at the center of everything that we do and are confident that delivering on our strategic plans will allow us to win in the marketplace.
With that, I will pass it over to Ken to discuss our financial results and outlook in more detail.