Publicis Sapient, a digital business transformation company and OneSavings Bank (OSB) have announced the launch of OSB’s new digital savings platform. The platform, officially introduced to the public in October 2024, represents a milestone in OSB’s digital transformation.

The platform moved from concept to launch in 18 months. Since its debut, it has growing balances quickly and garnered positive customer reviews. This newly launched savings platform enhances OSB’s savings business but also lays the foundation for an upcoming lending platform as OSB continues to transform into a modern and agile financial institution.

The journey began in 2022, with Publicis Sapient selected as OSB’s exclusive end-to-end transformation partner

The collaboration leverages Publicis Sapient’s unique and fully-integrated SPEED, Strategy, Product, Experience, Engineering, and Data & AI, capabilities to reimagine the bank’s vision, develop a strategic roadmap to modernise the bank’s operations, create enduring capability and deliver a robust, scalable and customer and colleague centric platform that is flexible for the future.

Features of the new savings platform include a seamless experience that puts colleagues and customers at the centre, empowering them to take charge of their financial futures. Customers can register and fund and account in as little as 3 minutes.

Features include self-service digital capabilities, automated savings operations, and flexible product management to enhance customer experience and operational efficiency.

Composable architecture built on a cloud-native core banking solution (Mambu) integrated with CRM (Salesforce) and an ecosystem of fintech solutions that enables a flexible and scalable platform to enable continued growth.

Mark Smith, Vice President, Financial Services, Publicis Sapient, said: “We’re incredibly proud to partner with OSB on their transformative journey, harnessing the power of our SPEED, Strategy, Product, Experience, Engineering, Data & AI, capabilities to deliver a modern, people-first solution. By seamlessly integrating leading technology platforms like Microsoft and Salesforce with best-in-class fintechs, we are building a dynamic, innovative ecosystem that elevates the customer and colleague experience. This collaboration not only drives immediate value for OSB’s clients but also positions the bank for sustainable growth in the rapidly evolving, fintech-driven financial landscape.”

"Publicis Sapient and OneSavings Bank partner to launch new digital platform" was originally created and published by Retail Banker International, a GlobalData owned brand.