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Principal® to Host World Cancer Day Event Featuring ESPN’s V Foundation CEO

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A community event focused on achieving Victory Over Cancer®

DES MOINES, Iowa, January 13, 2025--(BUSINESS WIRE)--Principal Financial Group® invites community members to its global headquarters in Des Moines on World Cancer Day, Thursday, February 4, for an educational event with the V Foundation for Cancer Research. The event will feature a keynote from Shane Jacobson, V Foundation Chief Executive Officer and Susanna Greer, Ph.D., V Foundation Chief Scientific Officer, as they provide education on the importance of cancer research, its impact on everyday health and wellness, and the inspirational stories of hope cancer continues to provide.

The CDC’s National Center for Health Statistics cites cancer is the second-leading cause of death in the United States, and Iowa has the second-highest cancer rate and the fastest growing rate of new cancers according to the 2024 Iowa Cancer Registry.

The V Foundation for Cancer Research, founded by ESPN and renowned basketball coach Jim Valvano, has a singular mission: to achieve Victory Over Cancer® and save lives. The V Foundation has funded nearly $400 million in cancer research grants across North America.

"Principal® is proud to support the V Foundation for Cancer Research in their mission to advance cancer research and inspire hope. By bringing together our community on World Cancer Day, we aim to raise awareness for the critical need of continued research and investments in the fight against cancer, a disease that impacts so many lives," said Jo Christine Miles, director, Principal® Foundation and Principal Community Relations. "We believe that through collaboration and shared commitment to health and wellness, we can make significant strides toward achieving Victory Over Cancer®."

Principal pledges support to the V Foundation through the Move to Make a Difference challenge

Principal announced today it is encouraging employees to move one million miles between January 13 and June 30, 2025, to raise one million dollars in support of cancer research through the V Foundation. Each mile of physical movement employees complete will be matched with a $1 donation to the V Foundation when logged through the Charity Miles tracking app.

"The V Foundation is thrilled to join forces with Principal to engage employees across the globe. We are excited to collaborate to fund game-changing cancer research that aims to achieve our shared goal of Victory Over Cancer®," said Shane Jacobson, CEO of the V Foundation. "It is motivating to see the passion throughout the entire Principal team, and we celebrate that our partnership will accelerate innovation, inspire teamwork, and save lives."