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Pilgrim’s Pride Corporation PPC, one of the world's leading food companies, continues to demonstrate strong growth fundamentals, driven by its strategic market positioning, cost efficiencies and focus on innovation. The company’s ability to optimize operations and expand branded portfolio has reinforced its competitive edge in the poultry industry.
PPC Leverages Consumer Demand for Strong Market Positioning
Pilgrim’s Pride continues to capitalize on the growing consumer demand for chicken across retail and foodservice sectors. In the fourth quarter of 2024, the company reported adjusted earnings of $1.35 per share, a significant rise from 59 cents in the prior year. This impressive growth was fueled by higher margins, improved production efficiencies and a favorable supply-demand balance in the protein market.
The company’s Big Bird segment saw strong profitability, benefiting from lower grain costs and enhanced production efficiencies. Case Ready outpaced category growth due to strong customer demand and process optimizations, while Small Bird achieved higher sales, driven by increased demand from quick-service restaurants (QSR) and deli segments. With the USDA forecasting only 1.4% growth in U.S. chicken production for 2025, PPC is well-positioned to benefit from a tight protein supply and favorable pricing trends.
Foodservice Expansion Fuels PPC’s Distribution Growth
PPC continues to expand its foodservice distribution network, benefiting from higher demand in both commercial and non-commercial sectors. The company has seen a surge in QSR volumes, as consumers shift toward more affordable dining options. With chicken remaining a staple ingredient in menu expansions, PPC’s Small Bird and Case Ready businesses have gained significant traction in the segment.
By aligning its supply-chain and production capabilities with evolving foodservice trends, PPC ensures efficient delivery of high-quality poultry products. The company’s focus on higher-margin offerings has strengthened market position, allowing it to capture greater share in the foodservice sector. As demand for chicken-based menu items continues to grow, PPC’s agility and strategic execution position it for sustained expansion.
PPC Invests in Innovation to Drive Growth
Pilgrim’s Pride continues to prioritize innovation and product differentiation, enhancing its Prepared Foods segment to meet evolving consumer preferences. The company’s Just BARE brand increased market share by 200 basis points in the fourth quarter of 2024 compared with last year, while the relaunch of the Pilgrim’s brand resulted in broader consumer traction and expanded distribution. These branding efforts reflect PPC’s commitment to premium, high-quality poultry offerings.
PPC is investing heavily in product development, packaging innovations and automation to improve efficiency and drive long-term growth. The company’s European brands, Fridge Raiders and Rollover, have outperformed category trends, driven by demand for high-quality, convenient meal solutions. With capital expenditures set between $450million and $500 million for 2025, PPC is focused on expanding Prepared Foods production, enhancing protein conversion and optimizing operational efficiencies to sustain profitability.