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PainReform Expands into Home Energy Management Sector, Leveraging DeepSolar’s AI-Driven Platform to Address the Growing Solar Optimization Market

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PainReform Ltd
PainReform Ltd

TEL AVIV, Israel, April 10, 2025 (GLOBE NEWSWIRE) -- PainReform Ltd. (Nasdaq: PRFX), a clinical-stage specialty pharmaceutical company and developer of AI-powered energy optimization technologies, today announced its official expansion into the rapidly growing Smart Energy Management (SEM) sector. This move follows the successful acquisition of DeepSolar, a cutting-edge provider of AI-driven software solutions designed to optimize solar energy usage in residential and utility-scale solar power plants.

This strategic expansion marks an important milestone in PainReform’s long-term diversification strategy, aimed at tapping into high-growth, tech-enabled markets. With global solar capacity accelerating amid increasing demand for decentralized, sustainable energy solutions, the ability to measure, analyze, and improve solar energy yield is more critical than ever. Optimization software has emerged as a foundational tool in this transition—driving both economic and environmental value for consumers and enterprises alike.

DeepSolar’s product, MyDeepSolar, is an application that leverages machine learning and predictive analytics to provide real-time monitoring, yield forecasting, and performance optimization for solar-enabled homes.

The app helps maximize the return on solar investments and optimize energy efficiency, by providing homeowners with comprehensive insights into their solar system's performance. It also provides full visibility of the system's status and losses, allowing users to compare actual energy production with the system's potential.

“Our expansion into Smart Energy Management not only aligns with global energy trends but also capitalizes on a technology platform with enormous commercial scalability,” said Ehud Geller, Chairman and interim CEO of PainReform. “We believe DeepSolar has the potential to play a transformative role in a market where intelligent optimization is the key to unlocking the full value of solar energy. The future of energy is decentralized, intelligent, and consumer-empowered—and we intend to be at the forefront of that evolution.”

PainReform’s entry into the SEM market comes amid a flurry of M&A activity and institutional investments in solar and smart energy technologies. Governments worldwide are also ramping up support for residential optimization through tax credits, net metering incentives, and smart grid infrastructure.

By entering a sector with strong macro tailwinds, PainReform is expanding its innovation footprint beyond its pharmaceutical roots, leveraging its AI expertise to address new verticals where data-centric platforms drive recurring revenue and operational scalability.