New "box offer" for instant Forex Broker business from Match-Trade Technologies
Irvine, CA, June 21, 2020 (GLOBE NEWSWIRE) -- How to open a successful and reliable forex business in the new (post-pandemic) reality
Even if the forex industry does not experience drastic changes associated with a decrease in revenues, the new reality forces a change in approach to business. After a few months of lockdown, what counts is the speed of return to normalcy to start making up for a lost time as soon as possible. Many people who planned to open a Forex business had to postpone this decision, or at least rethink the current plan. The pandemic strongly influenced investors’ behaviour, especially in regions where the traditional model of establishing cooperation based on personal relationships is still dominating. Brokers whose clients were accustomed to traditional offline deposits also experienced major changes. Although the industry was bypassed by the crisis, some changes are necessary to allow brokers to adapt to the new reality.
"What we have noticed among our clients is the increased interest in additional services. Many customers had to re-evaluate their business plans. They have come to understand that a website, which they had previously treated as an unnecessary addition, is now becoming the basic element of attracting investors. And I do not mean a generic template but a professional website prepared by experts who understand the specifics of the industry. Another issue is time. Startup brokers who want to take advantage of the natural increase in investors activity that comes after a period of downtime - they must act quickly"- said Michael Karczewski, COO at Match-Trade Technologies.
There are many solutions on the market that offer a quick setup of the trading platform. The proverbial week seems to be standard. However, there are many features that cannot be missed, such as a payment system that guarantees convenient deposits or providing liquidity for transactions made by clients on your trading platform. Because without that you can't run a successful forex business. And to integrate payment solutions or to find a liquidity provider on your own takes time and increases costs, which can be a big barrier for entrepreneurs investing in new business.
"Here, at Match-Trade Technologies, we haven't changed our offer. What has changed was our approach to the services we already offer, we have adapted to the new requirements of our clients. We've created a service package that we called Instant Broker Solution because that’s what it really is - an instant solution. You buy a ready-made broker business in a box and it's a completely new level of turnkey"- explained Sargis Manukyan, Head of Broker Solutions