Odd Burger Announces Retail Expansion with Whole Foods Market Stores in Ontario, Canada

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LONDON, ON, June 6, 2024 /CNW/ - Odd Burger Corporation ("Odd Burger" or the "Company") (TSXV: ODD) (OTCQB: ODDAF) (FSE: IA9) is pleased to announce that it has increased the distribution of its consumer packaged goods (CPG) line through a retail listing at Whole Foods Market stores in Ontario, Canada.

Odd Burger retail packaging in front of Whole Foods Market. (CNW Group/Odd Burger Corporation)
Odd Burger retail packaging in front of Whole Foods Market. (CNW Group/Odd Burger Corporation)

In September 2023, Odd Burger launched its CPG line, allowing customers to enjoy its delicious and sustainable vegan fast food at home. Odd Burger launched its CPG line with five products including the Crispy ChickUn Fillet, Chickpea Burger, Smash Burger, ChickUn Pretenders and Breakfast Sausage. Since its initial launch, Odd Burger has received strong demand from independent retailers in Ontario and has distributed products to all Odd Burger restaurant locations in Ontario, Alberta and Saskatchewan.

Whole Foods Market is the Company's first major retailer to carry its CPG line and represents a significant milestone for the Company as it seeks to make its products more accessible to consumers. Whole Foods Market will be carrying two of the Company's five products, including the Crispy ChickUn Fillet and Smash Burger. The products are expected to be available on the shelves at Whole Foods Market in June 2024.

"We are thrilled to have our retail products available at Whole Foods Market," says James McInnes, CEO and Co-Founder of Odd Burger. "Our goal has always been to make eating plant-based foods convenient and affordable for consumers and we believe that providing an option to make our food at home, in collaboration with Whole Foods Market is an incredible opportunity to achieve this mission."

"We are proud to support local and innovative food manufacturers like Odd Burger," says Richard Williams, Category Merchant for Whole Foods Market. "We believe that Odd Burger's products are a great fit for our customers and we are excited to make them available at select Whole Foods Market stores in Ontario."

About Odd Burger Corporation

Odd Burger Corporation is a franchised vegan fast-food restaurant chain and food technology company that manufactures a proprietary line of plant-based protein and dairy alternatives. Its manufactured products are distributed to Odd Burger restaurant locations through its foodservice line and also sold at grocery retailers through its consumer packaged goods (CPG) line. Odd Burger restaurants operate as smart kitchens, which use state-of-the art cooking technology and automation solutions to deliver a delicious food experience to customers craving healthier and more sustainable fast food. With small store footprints optimized for delivery and takeout, advanced cooking technology, competitive pricing, a vertically integrated supply chain along with healthier ingredients, Odd Burger is revolutionizing the fast-food industry by creating guilt-free fast food that can be enjoyed at its restaurant locations or at home though its CPG line. Odd Burger Corporation is traded on the TSX Venture Exchange under the symbol ODD and on the OTCQB under the symbol ODDAF. For more information visit https://www.oddburger.com.