Nvidia's Blackwell Launch Is on the Way. 3 Things You Need to Know.

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Nvidia (NASDAQ: NVDA) has wowed investors over the past few years with its mind-boggling pace of innovation, launching new architectures and graphics processing units (GPUs) to stay on top in the high-growth area of artificial intelligence (AI). The Ampere architecture arrived in 2020, and Hopper followed in 2022. This has helped the tech giant generate triple-digit data center revenue growth quarter after quarter.

In between the architecture launches, Nvidia released new GPUs, improving upon the H100 with the new H200, for example. Chief Executive Officer Jensen Huang pledges to update chips on an annual basis, and this rhythm should keep the tech giant ahead.

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However, the one launch everyone has been waiting for and talking about is the Blackwell architecture, and today, that launch is on the way. The company expects to ramp-up production in this current quarter.

Everyone's excited about Blackwell because of its game-changing features -- six transformative technologies, including the most powerful GPU yet and high-speed networking and preventative maintenance capabilities. Below are three things you need to know about this exciting new revenue driver for Nvidia.

An investor smiles while looking at something on a laptop.
Image source: Getty Images.

The supply chain is vast

With such a major launch ahead, some investors may worry about risks to the supply chain. Nvidia doesn't create all of its products in-house and relies on suppliers for certain materials or services -- for instance, Micron Technology and SK Hynix for memory components.

It also relies on partners to incorporate its GPUs into their products, like servers, and sell these to customers. This is where companies like equipment makers Super Micro Computer and Dell fit in.

"Almost every company in the world seems to be involved in our supply chain," Huang said during this week's third-quarter earnings call. Though this requires a lot of organization from Nvidia, it's very positive because it allows the company to ramp-up production to a high level. Nvidia is going from zero Blackwell shipments last quarter to billions this current quarter -- and that couldn't be done with only a limited number of players.

A solid supply chain also ensures that if one supplier encounters a problem, Nvidia could turn to another to pick up the slack. This reduces the risk of delayed deliveries, something Nvidia surely aims to avoid, considering the high level of demand for the new Blackwell platform.

Big customers are creating massive levels of demand

Nvidia doesn't disclose exactly how much of its revenue each customer represents. But through comments from Huang and these customers, we know that the biggest tech players today are driving demand for Blackwell. Microsoft, Oracle, and OpenAI all have received Blackwell systems, according to their social media posts.