NICE Actimize 2025 EMEA Fraud Survey Uncovers the Top Financial Fraud Types That FIs Must Prioritize

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Technology will have a huge role to play in fraud detection with GenAI and consortium analytics shown to have the most promise

HOBOKEN, N.J., March 26, 2025--(BUSINESS WIRE)--NICE Actimize, a NICE (NASDAQ: NICE) business, has released "The 2025 Fraud Survey: EMEA Financial Fraud Trends and Investment Priorities" report which identifies the fraud trends landscape across Europe, the Middle East and Africa (EMEA). Addressing the challenges and drivers of change in the region, the report includes a deep dive into current changes in regulations and policy, as well as insights into investments and prioritization in new technologies. The report was developed with Chartis Research, a leading provider of research and analysis on the global market for risk technology.

The NICE Actimize "2025 EMEA Financial Fraud Trends and Investment Priorities" report also identifies changes in fraud typologies and uncovers the types of financial fraud that FIs must prioritize in the year ahead. The report indicated:

  • Technology will have a huge role to play in fraud detection. Network analytics, machine learning and modeling with Generative AI (GenAI) and consortium analytics are shown to have the most promise in the next 12 to 18 months.

  • 100 percent of those in the U.K. cite scams as having an impact, significantly higher than the rest of EMEA which clocks in at 64 percent of respondents identifying the threat.

  • Consumer reimbursement obligations and the fraud liability shift represented two policy drivers that would have the most significant impact on fraud detection and prevention.

"The European fraud ecosystem is facing increasing pressures. Not only are there new fraud typologies affecting both consumers and financial institutions, but regulatory changes are adding to a complex set of industry guidelines," said Craig Costigan, CEO of NICE Actimize. "On a positive note, survey respondents from a diverse range of financial institutions believe that technological advancements will help address these challenges in the next 12 to 18 months. NICE Actimize remains committed to investing in key technologies, such as GenAI, to combat fraud and financial crime."

EMEA Fraud Typology Mix
With no single fraud typology dominating, the report states that firms need to protect themselves against multiple typologies. The most prevalent fraud showing the most significant impact on financial institutions and customers falls under the social engineering category.

Nearly 68 percent see scams as leading in that category, with account takeover fraud following at 66 percent. Phishing was also ranked high as a significant fraud type, with 72 percent seeing this type of fraud as one to watch. Additionally, among first-party fraud typologies, 61 percent and 54 percent of respondents saw money mules and identity theft as having the greatest impact.