Cherilynn Castleman, managing partner and executive coach at CGI is a sales coach and internationally renowned sales expert
Cherilynn Castleman
Cherilynn Castleman, managing partner and executive coach at CGI is a sales coach and internationally renowned sales expert
Washington, DC, March 05, 2021 (GLOBE NEWSWIRE) -- The world of sales is an ever-changing industry at the best of times. Forecasting, analyzing and exploring new trends is a key part of any sales role, but throughout the Covid-19 pandemic, we have seen things change at a never-before-seen pace. One sales expert has taken the events of the last year and compiled it into a new book, sharing how we can turn a disastrous year into lessons and strategies.
Cherilynn Castleman, managing partner and executive coach at CGI is a sales coach and internationally renowned sales expert. She also currently serves as the chief learning officer for Sistas In Sales, the first national organization that serves women of color in professional sales careers. Specializing in teaching clients how to develop effective growth strategies and market models to increase productivity and revenue, the Minnesota born professional has more than 20 years of enterprise C-level selling and relationship experience. The purpose of her training is to equip professionals and small business leaders to solve tough sales, while also teaching them about leadership and culture challenges.
Castleman initially started out in a career in social work, but quickly realized that she needed sales skills to secure program funding. To refine her skills, she took a job selling life insurance door-to-door and quickly realized she had a real talent. Her success in the sales space snowballed and created numerous opportunities for advancement, eventually progressing to sales manager, vice president and general manager. In her general manager role, she oversaw profit-and-loss responsibilities and closed multi-million dollar deals in Asia, Central and South America, Europe and the United States. She has helped Fortune 500 clients scale to over $240 million in revenue as a global sales executive, and worked with clients including Johnson & Johnson, Salesforce, Pinterest, T-Mobile and LinkedIn.
Now living in Washington, D.C, Castleman can be found cycling, kayaking, practicing yoga, and spending time with her two adult daughters and their families in her spare time. One of her most recent bonding activities with her daughter, Jálynn Castleman-Smith, was writing her book “What’s in the C.A.R.D.S.?: 5 Post-Pandemic Sales Strategies”. We may be turning a corner in regards to the pandemic, but as the economy continues to recover from a global recession, modern consumers have come to expect more out of their salespeople.