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Global creative solutions company M&C Saatchi Group SS+K announced that Nadja Bellan-White has been appointed as the new CEO of M&C Saatchi North America Group and will continue in her role as CEO of SS+K.
The organization’s Global CEO, Zaid Al-Qassab, said Bellan-White’s “breadth of experience” makes her the ideal candidate for the prestigious position. She has held the role since January 2024, responsible for leading the network’s growth within the U.S. and overseeing more integration of its agencies. By working with other U.S. regional leaders, the CEO will uplift the agency’s specific talents to help build and deploy custom teams designed to solve its clients’ most important business challenges.
“This appointment represents the continued evolution of our U.S. businesses and a strategic shift to a region-specific model that we’ve successfully deployed in other parts of the world,” Al-Qassab said.
“Nadja’s breadth of experience as an integrated agency leader, her balance of creative and commercial experience, and overall passion for our clients make her a perfect fit for this role.”
According to Adweek, before joining M&C Saatchi Group, she served as global chief marketing officer at Vice Media Group for three years. However, her agency experience goes back years as a team member at various organizations, including nine years at Ogilvy & Mather Worldwide, where she built relationships with clients such as the Bill and Melinda Gates Foundation, Coca-Cola, LG Electronics, Siemens, and Unilever—with a focus on Dove.
Before leaving, Bellan-White became executive partner and WPP team leader.
Under her new leadership, Bellan-White’s region includes M&C Saatchi Clear, the consultancy that uses data and analytics to help brands unlock growth, M&C Saatchi Sport and Entertainment, a full-service PR and influencer agency, Saatchi Performance, which serves brands through performance channels, focusing on mobile, digital marketing and experience design agency, M&C Saatchi MCD and Fluency, which is a part of M&C Saatchi Group that delivers insight, foresight, and oversight solutions.
In a statement, Bellan-White reminisced on the ways she has helped businesses embrace a new way of thinking, something she hopes as a new leader she can help M&C Saatchi Group SS+K do.
“Throughout my career, I have led businesses to embrace new ways of working, breakthrough in fast-changing cultural environments, and build teams that can grow and adapt to real-time changes in the marketplace,” she said.