CHICAGO, IL--(Marketwired - Jun 6, 2013) - Mu Sigma (http://www.mu-sigma.com), one of the world's largest Decision Sciences and analytics firms, announced today that it has been named a winner of Red Herring's 2013 Top 100 North America awards. These awards recognize leading private companies from North America and celebrate these startups' innovations and technologies across their respective industries.
Mu Sigma was selected as a winner after presenting to Red Herring judges at a live event in May. "We're very excited that Red Herring sees the potential in Mu Sigma," said Dhiraj Rajaram, CEO of Mu Sigma. "The dynamic nature of business problems often forces companies to try to make decisions in unclear conditions, very rapidly. They want to use data to make better decisions, but often don't know how. We are changing that with our integrated decision support ecosystem of proprietary technology platforms, decision scientists and methodologies that help companies institutionalize data-driven decision making."
Red Herring selects one hundred Award winners from among the 3000 tech startups financed each year in the US and Canada. Since 1996, Red Herring has kept tabs on up and comers. Red Herring editors were among the first to recognize that companies such as Facebook, Twitter, Google, Yahoo, Skype, Salesforce.com, YouTube, Marin Software, Palo Alto Networks, and eBay would change the way we live and work.
"In 2013, selecting the Top 100 achievers was by no means a small feat," said Alex Vieux, publisher and CEO of Red Herring. "In fact, we had the toughest time in years because so many entrepreneurs have crossed significant milestones so early. But after much thought, rigorous contemplation and discussion, we narrowed our list down from hundreds of candidates from across North America to the Top 100 Winners. We believe Mu Sigma embodies the vision, drive and innovation that define a successful entrepreneurial venture. Mu Sigma should be proud of its accomplishment, as the competition was very strong."
Red Herring's editorial staff evaluated the companies on both quantitative and qualitative criteria, such as financial performance, technology innovation and intellectual property, management quality, business model, customer footprint, and market penetration. This assessment of potential is complemented by a review of the track record and standing of startups relative to their sector peers, allowing Red Herring to see past the "buzz" and make the list a valuable instrument of discovery and advocacy for the most promising new business models in North America.