Cryptocurrency scams are expected to become more sophisticated in 2025, leveraging AI-generated deepfakes, fake trading platforms, and phishing tactics. To explain the best steps to protect yourself, TheStreet Crypto spoke to Nati Tal, the cybersecurity expert and Head of Guardio Labs, the research unit of the cybersecurity firm.

TheStreet Crypto: What are the most common types of cryptocurrency scams we will see 2025, and how have they evolved from previous years?

Nati Tal, Cybersecurity Expert and Head of Guardio Labs: We’re seeing scammers increasingly use fake trading platforms, phishing emails, and malicious QR codes to exploit the buzz around cryptocurrency. In 2025, these scams will become even more convincing with AI-generated deepfakes and hijacked livestreams, targeting unsuspecting investors with fake giveaways and bogus investment schemes.

Can you explain how AI (artificial intelligence) is being used by scammers to create more convincing phishing attacks and deepfake endorsements?

Tal: AI enables scammers to craft highly realistic fake websites, phishing emails, and deepfake videos of celebrities endorsing crypto schemes. At Guardio, we’ve blocked sites and promoted social posts that leverage these tactics, using AI to deceive victims into thinking they’re interacting with trusted platforms or individuals. For example, scammers often use deepfakes of Elon Musk to promote crypto scams. You can see an example in this tweet.

What specific red flags should consumers watch for when evaluating cryptocurrency investment opportunities in 2025?

Tal: Red flags include websites with subtle misspellings in their URLs, overly aggressive urgency tactics, promises of guaranteed profits, and promotions tied to high-profile events. Note that you will never be asked to provide your secure wallet key phrases—no matter what!

No one will ever ask you for your wallet details unless you’re actively invoking a genuine recovery process (e.g., re-installing the app on a new phone). If a platform asks you to move funds from your wallet to their address, it’s wise to verify that address in the blockchain history to ensure it’s legitimate and active. Scammers often create temporary wallets for each scam, using them briefly before abandoning them to avoid being blocked. An address with little to no activity, yet claimed to be used for high-volume trading, is a major red flag!

Always use trusted platforms backed by real companies. Look for company profiles, founders, verified office addresses, phone numbers, and customer support you can interact with directly. Guardio helps users identify these warning signs and blocks access to phishing sites before any harm is done.

How can individuals verify the legitimacy of a cryptocurrency platform or investment before committing their funds?