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MiMedia Enters into Investor Relations Services Agreement with Dark Horse Capital and Advisory Services Agreement with Trinity Atlantic Capital

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NEW YORK, Jan. 31, 2025 /CNW/ - MiMedia Holdings Inc. (TSXV: MIM) (OTCQB: MIMDF) (FSE: KH3) ("MiMedia" or the "Company") announced today that it has engaged Dark Horse Capital, Ltd. ("Dark Horse Capital") to provide investor relations services in accordance with TSX Venture Exchange (the "Exchange") policies.  The Company also announced today that it has entered into an advisory services agreement (the "Advisory Agreement") with Trinity Atlantic Capital, Ltd. ("Trinity Atlantic Capital"), an arm's length service provider, pursuant to which Trinity Atlantic Capital will advise MiMedia with respect to Canadian stock exchange matters and business strategy.

MiMedia Holdings Inc. logo (CNW Group/MiMedia)
MiMedia Holdings Inc. logo (CNW Group/MiMedia)

Dark Horse Capital – IR Agreement

Pursuant to the consulting services agreement (the "IR Agreement") entered into between the Company and Dark Horse Capital, Dark Horse Capital will assist the Company with strategic marketing, press releases, North American roadshows, the Company's overall investor relations strategy and related services.  The IR Agreement has a term of 12 months, which commenced on January 30, 2025.  The Company has agreed to pay Dark Horse Capital a fee of US$30,000 per month, payable monthly in arrears.

There are no performance factors contained in the IR Agreement and Dark Horse Capital will not receive any securities of the Company as compensation.  Dark Horse Capital and the Company are unrelated and unaffiliated entities and neither Dark Horse Capital nor any of its principals has an interest, directly or indirectly, in any securities of the Company, or any right or intent to acquire such an interest.  The Agreement is subject to acceptance by the Exchange.

Dark Horse Capital provides a comprehensive range of services designed to empower financially stable, mid-sized companies to accelerate their future growth.  Its dedicated team has over two decades of investment acumen, profound marketing skills, and specialized expertise in lending, corporate structuring, and advisory services.

Trinity Atlantic Capital – Advisory Agreement

The Advisory Agreement has a term of 12 months, which commenced on January 30, 2025 (the "Effective Date").

Pursuant to the Advisory Agreement, MiMedia has agreed to issue $150,000 of non-transferable share purchase warrants (the "Warrants") to Trinity Atlantic Capital in four tranches on the following schedule: (i) $37,500 of Warrants on March 31, 2025; (ii) $37,500 of Warrants on June 30, 2025; (iii) $37,500 of Warrants on September 30, 2025; and (iv) $37,500 of Warrants on December 31, 2025.  Subject to the policies of the Exchange, the strike price for each tranche of Warrants will be calculated based on the 10-day volume weighted average trading price of the subordinate voting shares of the Company prior to their date of issuance (the "Strike Price").    Each Warrant will entitle Trinity Atlantic Capital to acquire one subordinate voting share in the capital of MiMedia at the Strike Price until the date that is 5 years from their date of issuance.  MiMedia will use the Black-Scholes model to value the Warrants in order to calculate the number of Warrants issuable per tranche.