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Medifast Announces Fourth Quarter and Full Year 2024 Financial Results

In This Article:

BALTIMORE, February 18, 2025--(BUSINESS WIRE)--Medifast (NYSE: MED), the health and wellness company known for its habit-based and coach-guided lifestyle solution, OPTAVIA®, today reported results for the fourth quarter and full year ended December 31, 2024.

Fourth Quarter 2024

  • Revenue of $119.0 million, with revenue per active earning coach of $4,391

  • Independent active earning OPTAVIA coaches of 27,100

  • Net income of $0.8 million (non-GAAP adjusted net income of $1.1 million)

  • Earnings per diluted share ("EPS") of $0.07 (non-GAAP adjusted EPS of $0.10)

  • Cash, Cash Equivalents, and Investment Securities of $162.3 million and no debt

Full Year 2024

  • Revenue of $602.5 million

  • Net income of $2.1 million (non-GAAP adjusted net income of $20.2 million)

  • EPS of $0.19 (non-GAAP adjusted EPS of $1.84)

"This past year was a pivotal year for Medifast, as we continued to transform our business to meet the changing nature of a health and wellness market that has been revolutionized by the rising acceptance of GLP-1 medications," said Dan Chard, Chairman & CEO.

"Throughout the year, our team has shown resilience and adaptability as we navigated evolving market dynamics, enabling Medifast to remain positioned to be a leader in health and wellness in a GLP-1 world. We're committed to offering solutions that meet the diverse needs of our customers, whether they are focusing solely on our habit-based approach to weight loss, using GLP-1 medications, or transitioning off them."

Chard continued, "As we look ahead, our top priorities center on reestablishing growth across all of our key metrics, including driving coach productivity through accelerated customer acquisition, and expanding the number of active earning coaches. These efforts should allow us to broaden our reach, restore revenue and profitability growth and deliver long-term value to all our stakeholders."

Fourth Quarter 2024 Results

Fourth quarter 2024 revenue decreased 37.7% to $119.0 million from $191.0 million for the fourth quarter of 2023 primarily driven by a decrease in the number of active earning OPTAVIA coaches and lower coach productivity. The total number of active earning OPTAVIA coaches decreased 34.1% to 27,100 compared to 41,100 for the fourth quarter of 2023. The average revenue per active earning OPTAVIA coach was $4,391, compared to $4,648 for the fourth quarter last year, a decline of 5.5% primarily driven by continued pressure on customer acquisition.

Gross profit decreased 37.6% to $88.2 million from $141.4 million for the fourth quarter of 2023. The decrease in gross profit was due to lower sales volumes. The company’s gross profit as a percentage of revenue was 74.1% compared to 74.0% in the fourth quarter of 2023.